Everquote
Senior Manager, SEM Analytics
Cambridge, Massachusetts, United States · Senior · Full-time
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About the role
- You will report directly to the VP of Growth Analytics.
- This role is built for someone who wants to be both the channel's technical expert and the leader who scales that expertise through a team.
- Use SQL (Snowflake) to analyze performance: by campaign, incrementality, and connection to downstream customer outcomes.
Responsibilities
- Own SEM end to end: bid strategy, budget allocation and pacing, campaign and account structure, keyword/query strategy, and automated/Smart Bidding dynamics across search platforms.
- Manage and develop the SEM analytics team
- Design, launch, and evaluate experiments (bid strategy tests, structure tests, budget tests) with rigor on significance, power, and confound control.
- Partner with the VP of Growth Analytics on SEM strategy and portfolio-level tradeoffs.
Requirements
- 6+ years in performance marketing, with direct, hands-on ownership of SEM campaigns and budgets - not agency-managed, not analytics-only oversight of someone else's execution.
- Bachelor's degree in Statistics, Mathematics, Economics or related field OR demonstrated analytical ability or equivalent hands-on professional experience.
- Proven experience managing people, ideally including managing senior analysts or managers.
- Strong SQL skills; able to independently pull, shape, and analyze large datasets (Snowflake a plus).
- Clear communication with both technical and executive stakeholders.
Nice to have
- Experience in an internet marketplace or lead-gen business (insurance industry experience is not required - SEM depth matters more than vertical familiarity).
- Comfortable using AI tools to accelerate analysis and execution.
- This role is not eligible for immigration sponsorship, now or in the future.
- Candidates must have current, unrestricted work authorization in the United States.
- Reasonable accommodations are available for applicants with disabilities and for sincerely held religious beliefs or practices, upon request.
- For more information, visit https://investors.everquote.com and follow on LinkedIn.
- able to independently pull, shape, and analyze large datasets (Snowflake a plus).
- Strong SQL skills
Compensation
- The base salary actually offered for this position is determined by several factors, including the applicant's job-related skills, relevant experience, education or training, and work location.
Company info
- EverQuote is a leading AI-powered growth solutions partner for regulated property and casualty insurance entities, enabling the largest insurance carriers and thousands of agents to maximize customer acquisition across digital channels.
- Fueled by our proprietary data assets and our AI traffic engine, EverQuote is transforming the way providers attract and engage consumers to grow market share.
- Joining our team puts you at the forefront of this transformation.
- You will collaborate with a group of builders to solve complex problems and reshape a massive industry.
- If you want to drive real-world impact and do the best work of your career, you've found your home.
- We move fast, follow the data, and hold ourselves to high standards.
- If that's how you work too, this is the role for you.
Visa & Work Authorization
- This role is not eligible for immigration sponsorship, now or in the future.
This listing is sourced directly from Everquote's careers page and normalized into a canonical job model.