Vericast

Senior Performance Marketing Analyst

Austin, TX, United States · Senior

Sponsorship not specified$120k-$150kDetected 11 days ago

PythonSQLSnowflakeAWSGCPAzureSparkData AnalysisData ScienceData VisualizationStatisticsA/B TestingProject ManagementMarketing AnalyticsGoogle AnalyticsCRMPerformance MarketingRecruitingCommunicationCollaborationHadoop

About the role

Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale.
We've cultivated a culture of collaboration, a heritage of innovation and a focus on workplace flexibility.
Together, let's advance performance for all.

Responsibilities

Vericast is the financial institution (FI) performance partner.
We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people.
This role combines analytical excellence with business acumen to optimize marketing investments, enhance digital customer experiences, and inform data-driven decision-making across the organization.
Everything we do starts from a place of purpose to drive meaningful impact for our clients, our people and our communities.
Every day you will have the opportunity to bring your passion and expertise to create opportunities to grow and thrive.

Requirements

Master's degree in a quantitative discipline such as Statistics, Data Science, Economics, Mathematics, Computer Science, or related field
Expert-level proficiency with Google Analytics (GA4), Adobe Analytics, or similar digital analytics platforms
Advanced SQL skills required
proficiency in Python or R for statistical analysis and data manipulation
Strong experience with Tableau, Power BI, or Looker to create executive-level dashboards
Familiarity with marketing automation platforms, CRM systems, and tag management implementation
Analytics Platforms: Expert-level proficiency with Google Analytics (GA4), Adobe Analytics, or similar digital analytics platforms
Programming & Analysis: Advanced SQL skills required
Data Visualization: Strong experience with Tableau, Power BI, or Looker to create executive-level dashboards

Nice to have

10+ years of progressive experience in data analysis, marketing analytics, or advanced analytics roles
Proven experience in financial services industry or working with financial institutions strongly preferred
Track record of delivering impactful insights that influenced strategic business decisions
Database Technologies: Experience with cloud data platforms (Snowflake, AWS, Google Cloud, Azure) and big data tools (Hadoop, Spark) preferred

Skills

Experience with cloud data platforms (Snowflake, AWS, Google Cloud, Azure) and big data tools (Hadoop, Spark) preferred
Marketing Technology: Familiarity with marketing automation platforms, CRM systems, and tag management implementation

Compensation

$120,000-$150,000
The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities.

Benefits

Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K with company match and generous PTO allowance.
A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!
At Vericast, we don't just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community.

Company info

We are seeking an experienced Data Analyst to join our Insights and Analytics team, where you will transform complex data into strategic insights that drive marketing effectiveness and business growth for financial institutions.

Equal opportunity

EEO is the law.

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This listing is sourced directly from Vericast's careers page and normalized into a canonical job model.