Uncountable Inc
Product Marketing Manager
New York City, NY
Sponsorship not specifiedDetected 401 days ago
Machine LearningStatisticsGraphic DesignProduct StrategyProject ManagementHubSpotSalesforceGoogle AnalyticsCRMLead GenerationExcelCustomer SuccessVideo ProductionCommunicationPublic Speaking
About the role
- As Product Marketing Manager, you will play a critical role in shaping how we bring Uncountable's solutions to market.
- This is a high-impact role with direct influence on go-to-market strategy and customer adoption.
Responsibilities
- Support demand and lead generation efforts by helping strategize and create content and messaging for campaigns, webinars, and events
- Lead strategy and support execution of net new lead generation programs, as well as lifecycle and database marketing (e.g., re-engagement campaigns, nurturing campaigns, win-back, upsell, etc.)
- Lead product launches and spotlights, including planning, enablement, and external rollout across web, email, sales decks, and more
- Support go-to-market (GTM) strategy for product launches, including internal enablement, external rollouts, messaging updates, and cross-channel coordination
- Build and maintain customer personas and use case maps, gaining a deep understanding of customer goals, pain points, and buying journeys across various industries
- Develop sales and customer-facing content, such as battlecards, one-pagers, product briefs, and solution narratives
- Drive competitive intelligence and win/loss analysis to inform positioning and product strategy
- Partner with Sales and Revenue teams to train and enable reps on product value propositions, use cases, differentiation, and discovery questions
- Create product-focused assets, including solution briefs, datasheets, product videos, sales decks, demo scripts, comparison charts, and more.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- 3- 6+ years of experience in product marketing, ideally in B2B SaaS or enterprise technology
- Proven ability to position technical products for business outcomes.
- Proven ability to strategize and execute on product marketing efforts
- Experience with content creation (e.g., blogs, website copy, one-pagers, presentations, etc.)
Nice to have
- Google Analytics
- Experience with graphic design & video editing tools is a plus
- Passion for science, chemistry, and/or artificial intelligence
- An aptitude for statistics, mathematics
- Experience working with (or marketing to) R&D, manufacturing, or industrial audiences is a plus
- Preferred Experience/Qualifications:
- Preferred Experience/
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