Unisys
Regional Senior Marketing Manager, US
Remote, PA, United States of America · Senior
Sponsorship not specifiedDetected 10 days ago
ExpressSalesNegotiationBudgetingLeadershipCommunicationCollaborationTime ManagementOrganizational Skills
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odds of building a lasting career here
40Risky
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70
Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.
Lottery odds assume a STEM candidate.
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About the role
- This role combines strategic planning with hands-on execution.
Responsibilities
- Lead regional demand generation and event programs (global and local) to capture, develop, and convert leads, and report on their contribution to pipeline and revenue.
- Own the end-to-end lifecycle of leads generated through regional programs and events, including nurture strategy, sales engagement, and conversion optimization in partnership with Sales.
- Partner with Global Marketing to localize and execute global event and program motions in the US, ensuring relevance to regional markets, segments, and buyer needs.
- Drive program and event planning, budgeting, tracking, and reporting for the US, using data to recommend optimizations and demonstrate ROI.
- Provide strategic and tactical marketing support for deal-based and account-based activities, including executive experiences and ABM events for priority accounts.
- Collaborate closely with Sales, Sales Enablement, Business Units, Alliance Partners and other internal stakeholders to align on goals, target accounts, and event/program execution.
- Manage and mentor team members and external partners (including event and agency partners) to deliver high-quality programs on time and within budget.
- Demonstrated track record of building and executing programs and events that drive qualified pipeline and revenue.
Requirements
- Experience with marketing and sales automation platforms such as Pardot and Salesforce.com, and comfort working with data to inform decisions.
- Therefore, to conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.
Nice to have
- Undergraduate degree in marketing, business, or a related field, plus a minimum of 10 years of strategic and tactical marketing or sales experience.
- Proven experience in field marketing, event execution, and/or demand generation in a B2B environment (technology or services preferred).
Skills
- Knowledge of social media, digital marketing, and integrated program best practices.
- Exceptional command of the English language, with the ability to adapt tone and style for different audiences and formats.
Benefits
- Unisys offers an outstanding benefits package, featuring unlimited paid time off, a 401(k) match, comprehensive healthcare, HSA matching, ongoing learning opportunities, and more!
Company info
- Our people are at the forefront of everything we do-driving client success, contributing to our communities, and making the world more secure.
- Video Interview At Unisys, we incorporate video interviews as a key part of our hiring process.
- At Unisys, we incorporate video interviews as a key part of our hiring process.
Equal opportunity
- US job seekers can find more information about Unisys' EEO commitment here.
Visa & Work Authorization
- export control regulations, applicant should be eligible for any required authorizations from the U
This listing is sourced directly from Unisys's careers page and normalized into a canonical job model.