BTI Solutions
Digital Marketing Operations Manager AO7177524
Plano, TX
Sponsorship not specifiedDetected 47 days ago
Data AnalysisProject ManagementJiraStakeholder ManagementCRMExcelSAPProcess ImprovementLeadershipCommunicationCollaborationProblem Solving
About the role
- We're committed to creating a workplace where employees feel valued, supported, and empowered to grow.
- We comply with all applicable federal, state, and local employment laws, including those related to fair hiring practices, pay transparency, workplace safety, and reasonable accommodations.
Responsibilities
- Manages the digital merchandising strategies for new product launches, seasonal promotions, and campaigns, aligning with overall marketing strategies.
- Develop and implement comprehensive tracking systems for all marketing campaigns.
- Maintains a 52-week marketing calendar, ensuring key inputs across SMB marketing initiatives.
- Drive SMB revenue generation, increase Average Order Value (AOV), and improve conversion rates by optimizing online user experiences.
- Business Growth: Drive SMB revenue generation, increase Average Order Value (AOV), and improve conversion rates by optimizing online user experiences.
- Stakeholder Management: Collaborate across cross-functional teams (IT, Corporate Marketing, Data Insights, and Sales Divisions) to secure decisions and maintain execution trackers.
- Analytics: Define and monitor KPIs, manage operational budgets, and build dashboards to measure the success of SMB-specific initiatives.
Requirements
- Experience tracking and planning for site merchandising updates based on pricing, offer changes and available inventory.
Nice to have
- Communicate with the leadership team on key deliverables and objectives, campaign reports and post mortems.
- Ensure regular communication of project status, risks, and opportunities to all stakeholders.
- Skills and Qualifications
Skills
- 7+ years of experience in ecommerce marketing operations, with a proven track record of process optimization and technology management.
- Strong understanding of marketing technologies (e.g., CRM, marketing automation, analytics platforms ie Adobe Analytics).
- Excellent analytical skills with the ability to interpret data and derive actionable insights.
- Exceptional communication and collaboration skills, with the ability to influence stakeholders at all levels.
- Strong eCommerce experience required.
- Preferred experience in large retail eCommerce organizations.
- Proficiency in ecommerce platforms, data analytics tools, and CRM software.
- Proficiency in project management and CRM tools (JIRA, Smartsheet, Excel) and familiarization with e-commerce platforms (like SAP Hybris).
- Process Improvement
- Quality Assurance
- Schedule: Fully onsite
- Why work at BTI?
Compensation
- Our team benefits from competitive compensation, comprehensive health and wellness offerings, and opportunities for professional development.
Benefits
- Our team benefits from competitive compensation, comprehensive health and wellness offerings, and opportunities for professional development.
Company info
- We are dedicated to maintaining an inclusive environment where everyone has the opportunity to succeed and contribute meaningfully.
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This listing is sourced directly from BTI Solutions's careers page and normalized into a canonical job model.