Partyhat

Partyhat

Senior Email Marketer

Canada · Senior

Sponsorship not specifiedDetected 62 days ago
StatisticsA/B TestingEmail MarketingHubSpotCRMAuditingCadenceCommunicationOrganizational Skills

About the role

  • We don't blast generic newsletters; we engineer personalized, behavioral communication flows that hit at the exact second a user needs them.
  • We need a lifecycle architect who treats email as a pure retention science.
  • If you get a thrill out of fixing broken funnel metrics, auditing domain health protocols, and scaling revenue-per-email metrics without causing a spike in unsubscribes, this machine is yours to run.

Responsibilities

  • Lifecycle Architecture: Design, map, and deploy the entire automated user journey-from high-conversion welcome sequences and onboarding flows to reactive churn-prevention and win-back loops.
  • Hyper-Segmentation & Behavioral Triggers: Leverage raw user data, product behavior signals, and engagement history to build hyper-targeted list segments, ensuring every user receives the exact right message at the exact right second.
  • A/B Testing & Optimization: Maintain a relentless experimentation cadence-testing copy hooks, layout designs, send times, and interactive elements to consistently push down unsubscribe rates and maximize revenue-per-email (RPE).
  • Analytics & Attribution: Build and own the performance dashboards, translating open rates, CTRs, conversion attribution, and list hygiene metrics into cold, calculated strategic insights for the growth team.
  • Data-First Rigor: You don't build campaigns based on "gut feeling." You live in conversion metrics and data tables, using hard user behavior statistics to dictate template variations and trigger timelines.
  • A Culture of Momentum: Join a team that moves at lightspeed. You will be constantly building, analyzing data, and seeing your technical optimization hit production in real time.
  • Design, map, and deploy the entire automated user journey-from high-conversion welcome sequences and onboarding flows to reactive churn-prevention and win-back loops.
  • Leverage raw user data, product behavior signals, and engagement history to build hyper-targeted list segments, ensuring every user receives the exact right message at the exact right second.
  • Maintain a relentless experimentation cadence-testing copy hooks, layout designs, send times, and interactive elements to consistently push down unsubscribe rates and maximize revenue-per-email (RPE).
  • Build and own the performance dashboards, translating open rates, CTRs, conversion attribution, and list hygiene metrics into cold, calculated strategic insights for the growth team.

Requirements

  • The "Retention Engineer": A proven track record of managing high-volume email marketing, retention strategy, or lifecycle automation for a fast-moving technology, e-commerce, or consumer web platform.
  • Deep, hands-on experience with advanced automation platforms and CRM tools (e.g., Customer.io http://Customer.io, HubSpot, Klaviyo, Brevo, or equivalent enterprise-tier software).
  • You must be available 7 days a week to monitor live broadcast performance, deploy emergency hotfixes for broken automated loops, and coordinate with our fast-moving product team.
  • Technical ESP Mastery: Deep, hands-on experience with advanced automation platforms and CRM tools (e.g., Customer.io http://Customer.io, HubSpot, Klaviyo, Brevo, or equivalent enterprise-tier software).

Compensation

  • Payment: All compensation is processed in digital assets (USDC/USDT).

Benefits

  • Own and monitor our underlying sender health, managing SPF, DKIM, DMARC protocols, IP warming strategies, and domain reputation to guarantee absolute inbox placement.
  • We value "potential over pedigree." For a Senior Email Marketer who consistently slashes churn, protects list health, and scales LTV, there is a clear, unrestricted runway into senior growth and product leadership.

Company info

  • Join a team that moves at lightspeed.
  • You will be constantly building, analyzing data, and seeing your technical optimization hit production in real time.
  • We offer more than just a typical marketing role; we offer the keys to a high-powered retention machine.
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