Meow Wolf

Director of Marketing

Houston - Exhibition · Director · Full-time

No sponsorshipDetected 28 days ago

Project ManagementEmail MarketingContent MarketingPhotographyResearchLeadershipCommunicationCollaborationOSHA

About the role

We are seeking a Director of Sales & Marketing to lead marketing strategies and tactics for Meow Wolf's Houston exhibition, including external partnerships.
Part marketer, part strategist, and part Meow Wolf superfan, this experienced individual has deep marketing, tourism and media knowledge in Houston combined with an acute business mentality, a passion for optimization, and a drive for crazy-fast growth.
This experienced individual will manage and lead community outreach targeting the tourist audience segment, as well as residents to grow our awareness and visitor base, ultimately sparking imagination in millions of lives.

Manage and lead conversion-based tactics to drive ticket sales for visitors in Houston (locals and tourists) as well as those planning to travel to the area.
Create and oversee campaigns spanning the entire acquisition and retention funnel of exhibition ticket sales, as well as for community events, programs and concerts.
Acquire new business opportunities by generating targeted group sales leads through hotel and tour packages, and working closely with industry partners to host tours and familiarization trips.
Join tour and travel associations to begin collecting leads and maintain access to current tourism research, and create partnership opportunities within the tourism industry and local hotel concierges.
Drive interest in private events and group sales through collaboration with internal digital marketing team, as well as through partnerships with local tourism entities
Project manage local, internal exhibition photography and videography requests.
Developing and executing a marketing campaign calendar, communicating important changes and setting expectations intra- and inter-exhibition team
Manage the day to day and project management duties of organic local social media channels

10+ years professional experience in marketing
Current or recent business and market experience in Houston required.
Detail-oriented, data-driven, with a high degree of financial literacy.
Ability to honor the brand as it is while elevating it to a new level of recognition in the world.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.

As part of the total compensation package for full-time employees, Meow Wolf offers a comprehensive benefits package that includes various options to meet individual healthcare and financial needs along with many perks.

The choices we make concerning our benefits during enrollment periods are among the most important we select for ourselves and our families.
As part of the total compensation package for full-time employees, Meow Wolf offers a comprehensive benefits package that includes various options to meet individual healthcare and financial needs along with many perks.
Medical Insurance options: PPO & HDHP*
Dental and Vision Insurance*
HSA, HRA, and FSA options*
401k Retirement Plan
Company paid Life Insurance Policy and Disability Coverage(s)*
Voluntary Critical Illness and Life Insurance Policies*
Paid Parental Leave for 12 weeks

We are all outsiders at heart, and we create space for everyone to feel like they belong.
We are "kind punks" - supportive to each other and standing up for what we believe in.
The employee will comply with company and OSHA standard workplace safety protocols.
Acquire new customers by:

Applicants must be currently authorized to work in the United States on a full-time basis.

This listing is sourced directly from Meow Wolf's careers page and normalized into a canonical job model.