Sony Music Entertainment US

College Marketing Representative, Nashville - The Orchard

United States, Tennessee, Nashville

Sponsorship not specified$10k-$20kDetected 29 days ago

ExpressData AnalysisSocial Media MarketingResearch

About the role

About The Orchard The Orchard is a leading global music distributor and Artist & Label services company operating in 50+ markets worldwide.
The Orchard's comprehensive artist & label services offerings include marketing, sync licensing, premium video services, transparent data analysis, advertising, rights management, radio promotion, D2C, and more.
The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.

Organically create awareness of The Orchard's artists by cultivating authentic relationships with key campus and local influencers including college radio, student organizations, newspapers, and community media to unlock opportunities for reviews, radio plays, interviews, and standout exposure.
Maintain a local social media presence that promotes the artists you'll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard's artists
Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus
You'll build valuable relationships within your local music industry
You'll be a tastemaker in your community, collaborating with student organizations, local businesses, record stores, DJs, promoters, and more to build meaningful visibility for new releases and touring artists across a wide range of genres.
In this role, you'll lead listening events, organize campus activations, and create social media content that directly supports our artists.
You are able to manage your own hours and be accountable for the work assigned to you

You are an Undergraduate Student currently enrolled in a 4 year university in Nashville with a minimum of 2 years left prior to graduation
You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing
You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, X, and YouTube
You have availability of 20 hours per week
You have reliable transportation and live within 30 minutes of Nashville
You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews

We specialize in being artist focused, blending industry expertise and technology, leveraging data to drive success, and providing streamlined digital and physical distribution solutions.

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This listing is sourced directly from Sony Music Entertainment US's careers page and normalized into a canonical job model.