Ever (evercars.com)
Head of Brand & Marketing
San Francisco, CA · Full-time
Sponsorship not specified$140k-$220kDetected 160 days ago
Full-Stack DevelopmentData VisualizationA/B TestingSEOGoogle AnalyticsCRMPerformance MarketingForecastingLeadershipCommunication
About the role
- Our AI-native product and operations power our full-stack auto retail business, serving EV buyers and sellers across the nation, both online and offline.
- After our recently completed Series A financing, we have raised $100M in total equity and debt funding.
- We encourage applicants from all backgrounds and experiences to apply.
Responsibilities
- Own Ever's marketing function end-to-end: brand, growth, lifecycle, content, PR, and partnerships
- Develop Ever's brand positioning and storytelling across all channels
- Help build a high-performing marketing team across performance, content, lifecycle, and brand
- Partner closely with Product, Engineering, and Sales to drive customer acquisition and retention
- Own top-of-funnel growth across paid, organic, partnerships, and community
- Lead demand generation and funnel optimization efforts
- Own CRM, lifecycle marketing, and customer communications
- Manage agency and external partner relationships
- Own marketing budget and ROI
- Ever is building the future of auto retail.
Nice to have
- Help define and execute the company's go-to-market, growth, and market launch strategy
- Set and track marketing KPIs (CAC, CM, conversion, brand metrics)
- Scale marketing infrastructure as Ever expands nationally
- 5-10+ years of marketing leadership experience in high-growth consumer, tech or marketplace companies
- Exceptional storytelling and brand instincts
- Strong background in growth, performance marketing, and funnel optimization
- Proven track record scaling customer acquisition efficiently
- Strategic thinker with strong execution skills
Skills
- Deep experience with performance marketing platforms (Google, Meta, TikTok, etc.)
- Analytics and attribution tooling (GA4, Looker, PostHog, Amplitude)
- Strong CRM & lifecycle marketing experience
- A/B testing and experimentation frameworks
- Marketing automation and CDP experience
- Budget forecasting and ROI modeling
- Strong understanding of SEO, content, and community growth
Compensation
- $140,000-$220,000 + bonus
Benefits
- Competitive salary and performance-based bonus
- Potential equity options
- Health, dental, and vision insurance
- Flexible / Unlimited PTO
Equal opportunity
- Ever is an equal opportunity employer.
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