Crisp Careers
Product Marketing & Commercial Enablement Manager - Retail
Remote (United States)
No sponsorshipDetected 18 days ago
SalesSupply ChainResearchCollaboration
About the role
- As the Product Marketing & Commercial Enablement Manager, you'll shape how the market understands a product, and arm Crisp's retail sales team with everything it needs to win.
- If you like owning a story end to end - from the market narrative all the way to the deal - and you want to do it with modern AI tools at your side, this is for you.
Responsibilities
- Coordinate on cross-segment competitive themes to maintain consistency across the function.
- Lead launches that land Drive go-to-market for product and feature launches with a retail sales motion, from positioning through sales readiness.
- Draft and personalize messaging and enablement materials at speed, then apply your own judgment to get the retail context exactly right.
- Who you'll work with You'll partner closely with our retail-facing Commercial team on deal readiness and sales alignment, with Product on launch readiness, and with ABM Marketing on account campaigns and playbook handoff.
- You'll also collaborate on retailer-facing content, website pages and social amplification - making you a connective force across the go-to-market organization.
- You'll own how Crisp's products show up to retail and distributor buyers, and you'll make sure our sellers walk into every conversation sharp, confident and ready to close.
- You'll set the positioning and messaging for our retail-facing portfolio, lead launches that land, and build the playbooks, content and just-in-time support that turn pipeline into revenue.
Requirements
- Applicants must be authorized to work for any employer in the United States.
Skills
- value proposition, buyer personas, ICP documentation, and segment-specific positioning, updated as market and customer data evolves.
- Set the messaging brief that informs retailer-facing content produced by others, including gocrisp.com page.
- Ensure retailer messaging is consistent with the broader CPG commercial narrative.
Company info
- Build the launch kits - messaging, talking points, one-pagers and objection handlers - that get sellers and customers excited about what's new.
Visa & Work Authorization
- Applicants must be authorized to work for any employer in the United States
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This listing is sourced directly from Crisp Careers's careers page and normalized into a canonical job model.