Gen Digital Inc.

Senior Manager, Lifecycle Marketing - Early Life Experience - Lifelock

USA - New York, NY · Senior

Sponsorship not specified$180k-$200kDetected 7 days ago

Data VisualizationA/B TestingCustomer SuccessCommunication

About the role

You will partner with other members of CSM and product to drive activation and engagement for new users to the LifeLock products.
This role requires someone who is data-driven, thrives in a test and learn environment, and is always looking for ways to use data to improve the customer experience, to drive engagement during the first 3 months of a subscriber's lifetime with us.

Partner with Product to understand the onboarding experience and how we can utilize data to personalize member communications
Partner with the US/XS pod to understand points in the member's early lifecycle that could provide opportunities for enhanced protection offerings
Partner with the member engagement on the alerting experience and how that impacts early life
We're always looking for smart, fearless and high-impact talent who see AI as a teammate - leveraging it to move faster and deliver meaningful results.

Highly analytical with proficiency in reporting tools, such as Adobe analytics, Power BI, or Amplitude
Experience with a large scale MarTech tool - SFMC, Braze, or Iterable preferred
Experience using AI in CSM workflow a bonus
Personal Attributes:
Ability to thrive in a fast-paced environment, managing multiple cross-functional stakeholders
The annual base salary for this position is expected to be between $180-$200K and is eligible for a bonus.
What's Next….
After you submit your application, you can expect the following steps in the recruitment process:
TA Call
Manager Interview
CSM Team Member Interviews

The annual base salary for this position is expected to be between $180-$200K and is eligible for a bonus.

Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives.
When you're part of Gen, you'll have the flexibility, tools and support to do your best work and grow your career - from flexible working options and time off to competitive pay, benefits and well-being programs.
We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team.
Education: Bachelor's degree in Marketing or related field

Identify opportunities to test welcome journeys for all LifeLock customers, with the goal of improving early life retention
Partner with product on new feature launches and how those can be used to drive value early and often for customers
At Gen, we are scrappy and relentlessly customer driven.
If this sounds like you, we'd love you to be part of Gen.

This listing is sourced directly from Gen Digital Inc.'s careers page and normalized into a canonical job model.