LendingClub
Sr Product Marketing Manager, Purchase Finance and Home Improvement
San Francisco, CA · Senior
Stay score
odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
Even the top of this range is below the Level II threshold of $191,942, so this role stays at one lottery entry however you negotiate. That is a property of the posted band, not of you.
DOL prevailing wage, 2026-27 wage year · Marketing Managers (11-2021) · San Francisco-Oakland-Fremont, CA. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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About the role
- Happen Bank is looking for a Sr Product Marketing Manager to build and lead product marketing for Happen POS Financing Solutions, helping businesses offer flexible financing to their customers. You'll develop positioning, go-to-market strategies, and integrated campaigns that drive partner acquisition, activation, and ongoing utilization across our core Purchase Finance and Home Improvement verticals, while supporting expansion into new markets.
- In this role, you'll combine strategic thinking with hands-on execution, developing creative concepts, messaging, and campaigns from the ground up. You'll partner closely with Sales, Product, and Happen's marketing centers of excellence to strengthen our B2B2C value proposition and deliver measurable growth across partners and the consumers they serve.
- Happen Bank is looking for a Sr Product Marketing Manager to build and lead product marketing for Happen POS Financing Solutions, helping businesses offer flexible financing to their customers.
Responsibilities
- Own the positioning, messaging, and value proposition for Happen POS Financing Solutions across business partners (B2B) and the consumers they serve (B2C), developing differentiated go-to-market strategies for each core vertical based on audience insights and competitive intelligence
- Lead go-to-market strategies for new products and features, from market sizing and prioritization through launch and post-launch performance optimization
- Build and evolve the B2B2C marketing playbook, developing strategies to acquire and activate partners, increase customer conversion into funded loans, and drive revenue and long-term customer value
- Partner with Sales to support high-value enterprise opportunities while developing scalable marketing programs that drive engagement and growth among partners not actively managed by Sales
- Define creative direction and develop initial campaign concepts and content, leveraging AI tools where appropriate, and execute integrated campaigns across email, digital, social, trade shows, industry events, and public relations
- Partner with and coordinate Happen's marketing centers of excellence, including Creative, Email, Direct Mail, Social, and Lifecycle Marketing, as well as external agencies, to adapt consumer-lending expertise for B2B audiences and deliver campaigns on time and within budget
- 6+ years of B2B or B2B2C marketing experience, including product or partner marketing, with progressively increasing scope and ownership
- Demonstrated experience building marketing programs from the ground up, with the ability to define strategy and independently develop initial creative briefs, messaging, and campaign content
Requirements
- Proven track record of delivering measurable marketing and business outcomes, including improvements in pipeline, revenue, or customer acquisition costs
- Strong analytical skills with the ability to evaluate performance, identify growth opportunities, and translate insights into actionable recommendations
- You have hands-on experience using AI tools to accelerate research, content development, experimentation, and campaign execution, and you're comfortable sharing effective approaches with colleagues.
Nice to have
- Experience in financial services, payments, or point-of-sale financing
- Happen Bank offers relocation, based on actual job level.
- Time Zone Requirements
- Local hours (PT)
Compensation
- The target base salary range for this position is 156,000-180,000.
- The base salary of the role will be determined by job-related knowledge, experience, education, skills, and location.
- Base salary is just one part of Happen Bank's Total Rewards package.
- You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance, employee performance and eligible earnings).
Benefits
- You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance, employee performance and eligible earnings).
- Bachelor's degree or higher, or equivalent combination of education and experience
- Experience marketing to small and mid-sized businesses, such as medical practices or home improvement contractors, through partner, channel, or co-marketing programs
- We will only share your interview, transcription, or summary with persons whose expertise or technology is necessary to process your application, evaluate your fitness for a position, and administer or support the tool.
Company info
- Respect and fairness is part of our DNA, and that ideal shapes how we work, how we treat each other, and how we invest in our employees and our community.
- Base salary is just one part of Happen Bank's Total Rewards package.
- We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.
- We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job
Equal opportunity
- If you need assistance or an accommodation due to a disability, please contact us at interviewaccommodations@happen.com.
- equal opportunity employer and dedicated to diversity, equity, and inclusion in the workplace.
Visa & Work Authorization
- You will have the opportunity to opt out of recording, transcription, and summarization prior to any scheduled interviews.
- We will not discriminate against you if you choose to opt out.
This listing is sourced directly from LendingClub's careers page and normalized into a canonical job model.