Broccoli AI

Senior Product Manager: New Verticals

San Francisco · Senior

Sponsorship not specifiedDetected 27 days ago

Agentic AIProduct ManagementCustomer SuccessResearchCommunicationCollaboration

About the role

This is one of the highest-impact roles at Broccoli.
As Senior Product Manager for New Verticals, you'll help decide where Broccoli expands next.
Broccoli is growing quickly in plumbing, HVAC, and electrical, but the broader home services market is much larger.

which verticals should we enter, why now, what should we build first, and how will we know if it worked?
Then you'll synthesize that into clear recommendations: which verticals should we enter, why now, what should we build first, and how will we know if it worked?
Design partner development
Coordinate with sales, customer success, and marketing when new vertical products ship. Define success metrics, track outcomes, and drive the honest conversation about what worked, what didn't, and what we should do next.

You are uncomfortable with ambiguity, field research, or direct customer exposure
You have not owned a product, market, or business outcome end to end

You can evaluate a market from first principles and separate a promising opportunity from a noisy one.
You prioritize based on customer impact, Broccoli's strategic advantage, speed to market, and long-term expansion potential.
You default to asking what is now possible with AI, not what traditional SaaS products have done before.
You've built agents, AI-powered workflows, or AI-native product experiences yourself.
You can turn messy research into sharp strategy docs, specs, launch briefs, and founder-ready recommendations.
Former founder, or a PM who has operated like one
Experience expanding into new markets, segments, or verticals
Experience at a high-growth B2B startup, especially Series A to C

Interview customers and prospects, shadow workflows, analyze transcripts and product data, and turn messy research into clear product and strategy recommendations.
We're looking for someone who can do two things well.
Second: think beyond what customers ask for and build toward what AI makes possible.
Work with sales and customer success to identify the right early customers for new verticals, build tight feedback loops, and avoid overfitting to one account.

This listing is sourced directly from Broccoli AI's careers page and normalized into a canonical job model.