Guidepoint

Guidepoint

Senior Market Research Analyst

New York, New York, United States · Senior

Sponsorship not specified$82k-$115kDetected 26 days ago
Data AnalysisProject ManagementExcelSPSSSTATAResearchCommunication

About the role

  • This is a hybrid position out of our New York office.

Responsibilities

  • Design quantitative survey research and manage research projects, from initial client discovery to project management, data analysis, and final reporting, including both simple (descriptive) and more advanced (market share analysis, discrete choice analysis, regression analysis) project types
  • Coordinate and collaborate with other quantitative survey operational staff (fieldwork, survey programming, data automation) to ensure projects are executed among intended audiences, on-time, and at a high quality
  • Serve as a partner to sales staff, serving as a client- and prospect-facing voice representing Guidepoint's market research services and capabilities
  • 4+ years experience managing end-to-end quantitative survey research projects in a client-service context, including project design, questionnaire writing, fieldwork management, data processing and analysis, and presentation/report development and delivery.
  • Serve as a partner to sales staff, serving as a client- and prospect-facing voice representing Guidepoint's market research services and capabilities; assist in producing proposals and pricing information for large opportunities
  • Comfort collaborating with internal stakeholders and operational leads in survey programming, field management, participant recruitment, and sales and managing timelines for multiple projects at once
  • Experience doing background research on business and consumer audiences, recommending sample designs for representative research outcomes
  • Casual work environment, team building, and other social events
  • Guidepoint is a leading research enablement platform designed to advance understanding and empower our clients' decision-making process.
  • At Guidepoint, our success relies on the diversity of our employees, advisors, and client base, which allows us to create connections that offer a wealth of perspectives.

Requirements

  • Other duties as required

Nice to have

  • Comfort with or experience in standard types of market research (brand tracking, content/concept testing, pricing research, market sizing)
  • Skilled in Microsoft suite of products (Excel, PPT)
  • Experience with DisplayR (preferred) or another survey data analysis tool (Dimensions, SPSS, Stata, Q) required
  • Experience with survey programming platforms (Qualtrics, Forsta) preferred but not required
  • Understanding of how to communicate with end stakeholders with varying levels of technical/research proficiency, able to modulate communication style based on client need and experience

Compensation

  • $82,000 - $115,000 USD
  • Guidepoint is a leading research enablement platform designed to advance understanding and empower our clients' decision-making process.
  • Powered by innovative technology, real-time data, and hard-to-source expertise, we help our clients to turn answers into action.
  • Backed by a network of nearly 1.75 million experts and Guidepoint's 1,600 employees worldwide, we inform leading organizations' research by delivering on-demand intelligence and research on request.
  • With Guidepoint, companies and investors can better navigate the abundance of information available today, making it both more useful and more powerful.
  • At Guidepoint, our success relies on the diversity of our employees, advisors, and client base, which allows us to create connections that offer a wealth of perspectives.
  • The annual base salary for this position is $82,000 - $115,000.

Benefits

  • Additionally, this position is eligible for an annual discretionary bonus based on performance
  • 15 PTO days, 10 legal holidays, and sick days
  • Comprehensive medical, dental, and vision plans
  • Will match up to 10% of employee contribution for 401(k), life insurance, paid time-off and parental leave plans
  • Commuter benefits and a corporate gym rate
  • Development opportunities through the LinkedIn Learning platform

Company info

  • We are committed to upholding policies that contribute to an equitable and welcoming environment for our community, regardless of background, identity, or experience.
Apply directly at Guidepoint →Create a free account for alerts like thisView Guidepoint immigration profile

This listing is sourced directly from Guidepoint's careers page and normalized into a canonical job model.