Prolific

VP of Marketing

New York · Vp

Sponsorship not specifiedDetected 7 days ago

Full-Stack DevelopmentSalesPerformance ManagementResearchLeadership

About the role

This is a rare opportunity to shape a category-defining marketing engine for a platform at the forefront of AI.
At a pivotal stage of growth, this is a hands-on leadership role.
Set and execute an integrated marketing strategy aligned to company goals, with a strong focus on enterprise B2B growth

Build, restructure, and scale the marketing organisation, including team design and operating model
This role requires a balance of strategic thinking and execution: someone who can operate at a high level while also rolling up their sleeves to build, test, and scale what works.
Develop and scale a high-performing B2B demand engine (ABM, field marketing, enterprise GTM) targeting AI labs and large organisations
Drive cross-functional go-to-market execution, including launches and expansion into new customer segments
Track record of building and executing strategies that drive pipeline and revenue growth

10+ years leading and scaling marketing in high-growth tech or scale-up environments
Proven ownership of a full-stack B2B marketing function, spanning multiple disciplines
Experience operating in enterprise B2B environments, ideally with complex or technical products
Exposure to AI, developer, or data-driven ecosystems strongly preferred

Deep B2B marketing expertise, particularly in demand generation, ABM, and enterprise GTM
Ability to translate complex products and markets into clear, differentiated positioning
Strong understanding of sales enablement and land-and-expand models
Commercial and analytical mindset, with a focus on pipeline, revenue, and ROI
Comfortable operating at both strategic and hands-on levels in fast-moving, ambiguous environments
Builder mindset, with experience creating structure and processes from first principles
Experience overseeing product marketing and brand, even if not your core background
Strong operator who brings clarity, structure, and alignment to complex organisations
Comfortable acting as a builder and change agent, not just an optimiser
VP of Marketing

Join us to enjoy a competitive salary, benefits, and remote working within our impactful, mission-driven culture.

You'll lead how Prolific is positioned and adopted by frontier AI labs and enterprise customers, while continuing to scale our research business and global participant ecosystem.
Build Prolific's brand awareness and category presence, ensuring we are top-of-mind for AI and research leaders

This listing is sourced directly from Prolific's careers page and normalized into a canonical job model.