SpringWorks Therapeutics

Regional Marketing Lead - Desmoid Tumors (Mid-Atlantic)

Remote / (United States) · Mid

Sponsorship not specified$167k-$220kDetected 41 days ago

Brand StrategyBudgetingExcelLogisticsVendor ManagementFDA RegulatoryLeadershipCommunicationPublic SpeakingMicrosoft Office

About the role

You will do this by creating meaningful customer experiences, helping to inspire education and therapeutic consideration for HCP and Patients.
Willingness to travel up to 75% of the time, inclusive of conferences on weekends, overnight programs as well as attendance at key internal meetings.
Individual must reside within the Mid-Atlantic region of the US given the extensive travel arrangements of this role.

Identify, develop, and implement an impactful engagement strategy with disease-state Key Thought Leaders (KTLs) in their assigned region that drives appropriate advocacy for OGSIVEO and future sarcoma brands; generate insights that inform brand strategy and positioning.
Create and maintain accurate and detailed KTL and key stakeholder lists, engagement strategy and action plans to contribute to brand lifecycle management.
Working with Brand and Regional Marketing, implement and measure national and regional congress strategy with a particular focus on recruiting, organizing, and moderating the meetings and discussions with KTLs to advance business objectives.
Identify and implement innovative Peer-to-Peer KTL programming to drive uptake of brand into the marketplace and effectively manage and lead key Peer-to-Peer Agency relationships.
Monitor regional market trends and make real-time updates to KTL engagement plans to support business objectives.
Lead/assist in the design, recruitment, and execution of advisory boards.
Develop clear and fully aligned KPI measurement linked to national- and local-level plans, based on a thorough understanding of market dynamics, competitive landscape and future trends and opportunity assessment.

BA/BS degree required.
This role will play a vital role in creating and executing comprehensive engagement strategy by developing a best-in-class experience with external stakeholders.
7+ years (or 5+ years with advanced degree) proven experience in pharmaceutical and/or healthcare industry brand marketing and sales (preferred)
Proven successful track record of relationship building with external stakeholders, while extracting insights that are relevant for the business strategies and ongoing plans.

Direct Thought Leader Engagement experience
Experience with Veeva Vault and PromoMats
Understanding of US Oncology landscape including Community Oncology and Academic Oncology dynamics, GPOs, Payer landscape, Specialty Pharmacy stakeholders
Experience across multiple promotional channels (P2P, Personal, Non-Personal, Patient Marketing)
Successful track record in understanding the US regulatory environment and navigating the MLR review process
Strong scientific acumen.
High proficiency with Microsoft Word, PowerPoint, and Excel
Expert knowledge of guidelines under which pharmaceutical companies operate.

A discretionary annual bonus may be available based on individual and Company performance.
We offer best-in-class benefits for our team of SpringWorkers who work with urgency on behalf of patients suffering from devastating diseases.
Interested in learning more, review additional information here Benefits.
Working with Sales and Marketing, identify Sarcoma thought leaders who are appropriate for promotional speaker programs, advisory boards, conferences, and home-office training / meetings.
Foster and lead productive business relationships with Sales Leadership and TBM Team, Marketing, Market Access, Medical Affairs, and other relevant functions.

SpringWorks Therapeutics, a healthcare company of Merck KGaA, Darmstadt, Germany, is a commercial-stage biopharmaceutical company dedicated to improving the lives of patients with rare tumors.
We developed and are commercializing the first and only FDA and EC approved medicine for adults with desmoid tumors and the first and only FDA and EC approved medicine for both adults and children with neurofibromatosis type 1 associated plexiform neurofibromas (NF1-PN).
At SpringWorks, we are committed to finding answers people with rare tumors need.
We thrive in an atmosphere of passion and tenacity, fueled by the excitement of the possibilities science may unlock and driven to work with urgency because of the importance of our work.
We value authenticity because diverse backgrounds, cultures, styles and abilities can only help us find the answers that people with rare tumors are looking for.

SpringWorks maintains an EEO Policy providing for equitable opportunities for employment and conditions of employment to all employees and applicants regardless of actual or perceived sex (including pregnancy, childbirth, breastfeeding or related medical conditions), gender, gender identity or gender expression, sexual orientation, partnership status, marital status, familial status, pregnancy status, race,
EEO Statement:

This listing is sourced directly from SpringWorks Therapeutics's careers page and normalized into a canonical job model.