The Talent Project Com
Director, Social, Influencer & Events
New York, USA · Director · Full-time
Sponsorship not specified$150k-$160kDetected 14 days ago
Project ManagementInfluencer MarketingSupply ChainRecruitingCommunicationCollaborationOrganizational Skills
About the role
- Our client is seeking a strategic and creative marketing leader to oversee the North America social media, influencer, creator, and experiential marketing strategy for a fast-growing consumer brand.
- Oversee the planning and execution of consumer events, creator experiences, retailer activations, brand partnerships, and community engagement programs.
Responsibilities
- This individual will be responsible for building integrated programs that strengthen brand awareness, drive consumer engagement, and create meaningful connections across digital and in-person touchpoints.
- Develop and lead the North America social media strategy across all owned social platforms.
- Build and execute a comprehensive influencer and creator marketing strategy aligned with brand and business objectives.
- Identify, cultivate, and manage relationships with influencers, creators, talent agencies, and strategic partners.
- Develop integrated campaigns that connect social, influencer, experiential, and retail marketing initiatives.
- Manage agency partners and external vendors while ensuring projects are delivered on time and within budget.
- We offer end-to-end recruitment support for full-time direct-hire positions as well as retained executive searches.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 8+ years of experience in social media, influencer marketing, brand marketing, experiential marketing, or integrated marketing.
- Ability to thrive in a collaborative, fast-paced, and entrepreneurial environment.
Skills
- Establish KPIs and reporting frameworks across social media, influencer, creator, community, experiential, and advocacy programs.
- Exceptional communication and cross-functional collaboration skills.
Compensation
- $150k-$160k
Benefits
- The Talent Project is a female-owned and led executive search firm specializing in marketing, creative, and supply chain roles across the beauty, wellness, and longevity industries.
- About Our Client Our client is a fast-growing, consumer-focused personal care brand with a strong presence across North America.
- About the Role Our client is seeking a strategic and creative marketing leader to oversee the North America social media, influencer, creator, and experiential marketing strategy for a fast-growing consumer brand.
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