Ford Motor Company
Visual Design Principle
US · Senior
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About the role
- As a principle-level contributor on Ford's Digital Product Design team, you'll shape how Ford and Lincoln experiences look, move, and feel across in-vehicle systems, connected devices, and mobile applications. You'll establish the vision and design principles for motion and visual design across complex, connected experiences, and influence how they are
- translated into cohesive, high-quality products.
Responsibilities
- Lead the evolution and governance of visual design and motion standards, patterns, and guidance for DPD.
- Shape high-impact design work from early exploration through prototyping and delivery, bringing clarity to complex or ambiguous problems.
- Create and guide exemplar work that demonstrates the quality, craft, and interaction principles expected across products.
- Partner with UX, product, research, brand, and engineering leaders to resolve design challenges and deliver cohesive experiences across in-vehicle and off-vehicle touchpoints.
- Guide teams in applying visual design and motion principles consistently, while adapting appropriately to different products, contexts, and platforms.
- Collaborate with engineering to assess feasibility, define implementation approaches, and maintain design intent through development.
- Lead design critiques and reviews; provide clear, constructive feedback that strengthens work and develops design capability across the organization.
- Mentor and influence designers, helping them grow their visual design and motion skills and deliver stronger outcomes.
- Use customer research, competitive and industry insights, and knowledge of the automotive landscape to inform design direction and identify opportunities.
- Present design strategy, concepts, and recommendations to partners and senior stakeholders, building alignment and supporting sound decisions.
Requirements
- 8+ years of experience in visual design and/or motion for digital products, including work on complex, consumer-facing experiences.
- Proficiency with modern design and prototyping tools such as Figma, ProtoPie, Adobe Creative Cloud, After Effects, Rive, and/or 3D animation tools.
- Candidates for positions with Ford Motor Company must be legally authorized to work in the United States.
- Verification of employment eligibility will be required at the time of hire.
Nice to have
- Experience working with multidisciplinary product teams that include researchers, designers, product managers, and engineers.
- Experience bringing digital products or services from early concept through launch and ongoing evolution.
- Familiarity with the constraints and opportunities of in-vehicle interfaces and connected experiences.
- You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
- You can choose what your Ford future will look like: will your story span the globe, or keep you close to home?
- Will your career be a deep dive into what you love, or a series of new teams and new skills?
- Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above?
- Vehicle discount program for employees and family members and management leases
Compensation
- $167k-$280k
Benefits
- Set and communicate a clear vision for visual design across Ford and Lincoln digital experiences, aligning design direction with brand, customer, product, and technical needs.
- You'll establish the vision and design principles for motion and visual design across complex, connected experiences, and influence how they are translated into cohesive, high-quality products.
- application process due to a disability, please call 1-888-336-0660.
Company info
- As an established global company, we offer the benefit of choice.
Equal opportunity
- We are an Equal Opportunity Employer.
- All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.
- In the United States, if you need a reasonable accommodation for the online
Visa & Work Authorization
- Visa sponsorship is not available for this position
This listing is sourced directly from Ford Motor Company's careers page and normalized into a canonical job model.