Meredith

Paid Search Manager, Investopedia

New York, NY - 225 Liberty Street

Sponsorship not specified$90k-$110kDetected 7 days ago

BigQueryData AnalysisData VisualizationA/B TestingSEMGoogle AdsPerformance MarketingExcelLeadershipCommunication

About the role

Own the strategy, execution, and ongoing optimization of paid search campaigns (Google Ads), managing performance against acquisition revenue and P&L goals.
Independently manage budgets, bidding strategies, keyword expansion, and testing roadmaps to maximize ROI.
Partner with analytics and data teams to ensure accurate measurement and leverage data from multiple sources for deeper insights.

Track record of managing or supporting significant monthly media spends ($200,000+), while maintaining strict profitability targets.
Deep experience with Google Ads
strong understanding of campaign structure, bidding strategies, and performance optimization.
Strong analytical skills, with the ability to evaluate full-funnel performance and connect campaign metrics to business outcomes and P&L impact.
Self-starter with a high degree of ownership
% Travel Required ( Approximate ): 5%

Experience with data platforms such as BigQuery, Looker, or similar BI tools and experience synthesizing data from multiple sources preferred.

Deep experience with Google Ads; strong understanding of campaign structure, bidding strategies, and performance optimization.
Advanced proficiency in Microsoft Excel (e.g., pivot tables, complex formulas, data analysis) preferred.
Strong communication skills, with the ability to translate data into clear insights and actionable strategies.
Specific Knowledge, Skills, Certifications and Abilities:

New York: $90,000.00 - $110,000.00
The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future.
Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance.
The range listed is just one component of People Inc's total compensation package for employees.
Other compensation may include annual bonuses, and short- and long-term incentives.

We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.

to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender id

This listing is sourced directly from Meredith's careers page and normalized into a canonical job model.