Kepler Group
Associate Director, Strategy & Activation
Chicago · Director
Sponsorship not specified$117k-$130kDetected 60 days ago
Project ManagementSEMGoogle AdsMeta AdsCRMPerformance MarketingCompensationLeadershipCommunicationMentoringPublic Speaking
About the role
- The Associate Director, Strategy & Activation position will serve as a senior leader across key client relationships, driving integrated media strategy, cross-channel planning, and performance marketing excellence.
Responsibilities
- Serve as a senior strategic lead across digital performance channels including Paid Search, Paid Social, Programmatic/Display, Online Video, and emerging digital platforms
- Lead integrated cross-channel media strategy and planning initiatives aligned to client business goals, KPIs, audience strategies, and competitive insights
- build trusted client relationships, proactively guide strategic discussions, and confidently navigate complex business challenges
- Provide strategic oversight across campaign planning, activation, optimization, budget allocation, and measurement to drive strong business outcomes
- Manage a team of 5-10 Managers, Senior Analysts, and Analysts by providing strategic guidance, coaching, and development support
- Drive operational excellence and contribute to process improvements, workflow efficiencies, and broader team initiatives
- Support senior leadership in growing client relationships through strategic thinking, proactive recommendations, and identification of incremental opportunities
- Demonstrated experience developing integrated media strategies across multiple performance marketing channels
Skills
- 5-8+ years of experience in digital media strategy, cross-channel planning, activation, and performance marketing
- Strong hands-on activation experience across Paid Search, Paid Social, Programmatic/Display, and digital media buying platforms
- Strong understanding of performance KPIs, attribution methodologies, audience targeting, measurement frameworks, and optimization strategies
- Ability to think strategically while also maintaining a strong operational and executional understanding of digital media campaigns
- Excellent presentation, written, and verbal communication skills
- Ability to thrive in an entrepreneurial, collaborative, and team-oriented culture
Compensation
- $117,000 - $130,000
- Target Total Cash: $122,850 - $136,500
- Annual Work From Anywhere 4 weeks per year
Benefits
- Healthcare/Dental/Vision
- $75/mo Wellness Stipend
- $100/mo Mobile Phone Stipend
- $50/mo Internet Stipend
- $500/yr Annual Learning Stipend
- $2,000/yr Annual Tuition Stipend
- One-time $200 New Hire Home Office Equipment Stipend
- Parental Leave
- 16 week primary caregiver / 6 week secondary caregiver leave
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