Mixpanel

Digital Adoption & Lifecycle Manager (Customer Success)

New York City, US (Remote)

Sponsorship not specifiedDetected 1 day ago

Agentic AIHubSpotCustomer SuccessCadenceResearchCommunication

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odds of building a lasting career here

37Risky

Cap-exempt (no lottery)0

Sponsors this role80

Entry-level history0

PERM / green-card track0

Lottery odds40

Fits your clock70

Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.

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Employer immigration record

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Files H-1B transfers

2 transfer filings in the last year, covering 2 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

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About the role

Then you'll write the emails and in-product messages that move them forward.
This is a builder's role, not a maintainer's role.
You'll define the segmentation, write the copy, set up the triggers, instrument the measurement, and then argue with the data about what to change.

Responsibilities

Build the lifecycle communication program end-to-end across onboarding, adoption, retention, and expansion, from strategy through copy, build, launch, and iteration
Build and ship campaigns in tools like Customer.io, HubSpot, and Statisfy, including the audience logic, templates, and QA that keep them reliable
Pilot agentic approaches to scaled customer success, where an AI agent can personalize a touchpoint, surface the right next action, or handle a customer interaction end-to-end, and develop a point of view on what should be automated, what should stay human, and how we'd know the difference

Nice to have

Experience launching a scaled or digital customer success program at a company that didn't have one before
Experience serving a long-tail or self-serve customer base where digital is the only channel available, alongside segments that have dedicated account teams
Experience with in-product messaging tools and lifecycle orchestration beyond email
Hands-on experience deploying an AI agent into a real customer-facing workflow, at any scale, including the ones that didn't work
Variable compensation type is determined by your role and level.
Within the range, individual pay is determined by experience, job-related skills, qualifications, and other factors.
If you have questions about the specific range, your recruiter can share this information.

Compensation

The amount listed below is the total target cash compensation (TTCC) and includes base compensation and variable compensation in the form of either a company bonus or commissions.
Variable compensation type is determined by your role and level.
In addition to the cash compensation provided, this position is also eligible for equity consideration and other benefits including medical, vision, and dental insurance coverage.
Our salary ranges are determined by role and level and are benchmarked to the SF Bay Area Technology data cut released by Radford, a global compensation database.
To stay on top of market conditions, we refresh our salary ranges twice a year so these ranges may change in the future.
Within the range, individual pay is determined by experience, job-related skills, qualifications, and other factors.

Benefits

Design behavior-based segmentation using product usage, health signals, lifecycle stage, and account attributes
You can view our benefits offerings here.

Company info

Create programs that serve the full customer base while working hardest for digital-only customers, and decide where messaging should differ for accounts with a dedicated team
Write clear, useful customer-facing copy across email, in-product messaging, and other digital channels that reflects Mixpanel's voice and gives customers a reason to act
Partner with Marketing on the shared email calendar, coordinating timing, frequency, and audience overlap so customers get a coherent experience instead of three messages in one week
Support product-led adoption initiatives by translating launches and feature pushes into lifecycle moments that get customers to try the thing, and report back on whether they did
Work with customer-facing teams to learn what resonates in conversations, translate it into programs that reach customers without proactive account teams, and make sure digital touches complement rather than collide with human ones

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This listing is sourced directly from Mixpanel's careers page and normalized into a canonical job model.