Viralnation

Director, Performance Growth

United States · Director

Sponsorship not specifiedDetected 26 days ago

Project ManagementSEMPerformance MarketingBusiness DevelopmentPerformance ManagementLeadershipCommunicationCollaboration

About the role

Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world's fastest-growing digital brands.
While we continuously exceed our goals, we need your help - our success is only as great as our people.
What You Need To Have: - 8+ years of performance marketing experience across paid social (primary), paid search, and programmatic.

Serve as a key lead in new business and existing-client growth pitches, owning the performance narrative and integrated recommendations.
Own Viral Nation's senior, agency-level relationships with platform partners (Meta, TikTok, Google, Pinterest, Snapchat, LinkedIn, Reddit, and DSPs) - serving as the primary point of contact for partnership development, co-marketing, and first access to alphas and betas, then routing those opportunities to the Performance Marketing delivery team for in-account application.
Represent Viral Nation at industry events, panels, and partner forums as the spokesperson for its integrated social offering, spanning performance marketing services and integration across influencer, owned, earned, and paid.
Partner with Strategy, Business Development, and Client Services to embed performance media into every integrated marketing plan presented to prospects and clients.
Build strong relationships with Client Service leads to Identify organic growth opportunities across the existing book and build the case for expanded scopes.
Develop and maintain Viral Nation's performance marketing point of view, capabilities deck, and case study library with Marketing and Business Development.

Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward.
You work hand in hand with the Performance Marketing delivery team to surface industry shifts and growth opportunities for clients.
Deep expertise across paid social (Meta, TikTok, Pinterest, Snapchat, LinkedIn, Reddit), paid search (Google, Performance Max), and programmatic (Display, Video, DOOH).
Strong understanding of measurement frameworks (attribution, incrementality, MMM) and the evolving privacy and signal-loss landscape.
Proficiency in the Google / Microsoft Suite and project management platforms (monday.com, Asana, or comparable).
Comfort operating in a high-growth, fast-paced environment with frequent context-switching across pitches, clients, and internal initiatives.

8+ years of performance marketing experience across paid social (primary), paid search, and programmatic.
Experience in a dedicated growth role is highly preferred.
new business pitch experience preferred.
Strong agency-side experience, with a proven track record of leading performance strategy development and presentation

Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates - our hiring teams make all hiring decisions.
AI note-taking tools may be used during interviews.

progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone.
Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.
At Viral Nation, compensation is structured, performance-led, and market-aligned.
Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.

Viral Nation is committed to diversity, equity and inclusion in our agency.
Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.

This listing is sourced directly from Viralnation's careers page and normalized into a canonical job model.