Fivetran

Fivetran

Web Strategy & Optimization Lead

USA - Austin (dbt) · Full-time

Sponsorship not specified$149k-$186kDetected 13 days ago
dbtData EngineeringData VisualizationA/B TestingFigmaUX ResearchJiraGoogle AnalyticsGrowth MarketingExcelWebflowResearchLeadershipCommunicationMentoring

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odds of building a lasting career here

61Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70

Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.

Lottery odds assume a STEM candidate.

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Employer immigration record

from this employer's Department of Labor filings

Files H-1B transfers

7 transfer filings in the last year, covering 7 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • We're looking for a strategic Staff Web Growth Marketing Manager who combines deep expertise in web growth marketing with a hands-on execution mindset.
  • This role is responsible for defining and driving the strategy for our highest-impact web experiences while independently leading complex initiatives from concept through launch, experimentation, optimization, and measurement.
  • Success in this role requires balancing long-term strategic thinking with a willingness to dive deep into execution.

Responsibilities

  • Own high-impact web growth initiatives end-to-end, from strategic planning and requirements gathering through launch, optimization, and performance analysis. Partner with Web Design and Engineering to translate plans into real experiences.
  • Drive alignment across complex and ambiguous initiatives by balancing business impact, user experience, technical feasibility, and organizational priorities to make informed decisions and move work forward.
  • Leverage behavioral analytics, user research, and market trends to identify opportunities, optimize user journeys, and inform strategic decisions.
  • Develop and execute experimentation roadmaps across critical user journeys, including the Homepage, Navigation, Pricing, Signup, and other high-impact experiences to improve acquisition, conversion, and pipeline.
  • Partner with Product Marketing, Demand Generation, Brand, Product, Analytics, and executive stakeholders to influence priorities and deliver cohesive web experiences.
  • Demonstrated ability to develop and execute long-term web growth strategies that drive measurable business outcomes across acquisition, conversion, and pipeline generation.
  • Company virtual happy hours, free food, and fun team-building activities

Requirements

  • With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required.

Skills

  • Experience marketing technical B2B SaaS, enterprise software, or developer-focused products.
  • Experience leveraging AI to accelerate marketing workflows and operational efficiency while applying sound judgment and governance.
  • 100% employer-paid medical insurance *
  • RSU stock grants*
  • Professional development and training opportunities

Compensation

  • $148,850.50 - $186,063 USD

Benefits

  • Write comprehensive business requirements documents (BRDs) to translate vision into strategic implementation plans that align cross-functional teams and accelerate execution.
  • Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands.
  • Perks and Benefits
  • Monthly cell phone stipend
  • Click here to learn more about Fivetran's Benefits by Region.

Company info

  • Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data.
  • Together, we're delivering the data infrastructure layer that helps organizations move, transform, and trust their data - from the moment data moves, through every transformation, to the context teams and AI systems rely on.
  • Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions.
  • As we bring our teams and technology together, we're building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It's an exciting time to join us: we're creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact.
  • During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites.
  • Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights.
  • Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions.
  • As we bring our teams and technology together, we're building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust.
  • It's an exciting time to join us: we're creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact.
  • Fivetran and dbt
  • Labs are bringing together two industry-leading companies with a shared mission:
  • helping organizations unlock the full value of their data.
  • It's an exciting time to join us:
  • we're creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact.
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This listing is sourced directly from Fivetran's careers page and normalized into a canonical job model.