PMG

SEM Lead

Dallas, TX; New York, NY

Sponsorship not specifiedDetected 26 days ago

Data AnalysisA/B TestingSEMGoogle AdsGoogle AnalyticsExcelLeadershipCommunicationCollaborationMentoringAdaptability

About the role

We work at the intersection of creativity, data, and strategy, helping our clients connect with their audiences in meaningful ways.
We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation-which often requires true grit and agility.
We believe in taking care of ourselves and each other to continuously improve in every way.

Monitor and optimize search campaign performance, ensuring results align with client goals and budgets while implementing solutions to continuously improve outcomes.
Lead the implementation of paid search strategies, translating campaign activities into actionable business impacts for clients.
Create detailed client reports, tracking key metrics, revenue, and paid search initiatives while providing actionable insights to improve performance.
Analyze paid search data, turning insights into strategic recommendations that drive measurable results for clients.
Manage relationships with search partners, ensuring strong collaboration and alignment on key initiatives.
Collaborate across channels, aligning paid search strategies with broader marketing initiatives, including PR, social, and programmatic efforts.
Drive adoption of PMG's proprietary platform, Alli, working cross-functionally with internal teams to optimize its integration into paid search programs.
Lead a test-and-learn approach, driving continuous improvement in paid search strategies through experimentation and analysis.
Excellent communication and collaboration skills, ensuring alignment with internal teams and external partners on key initiatives.
A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.

4+ years of experience in paid search, with a bachelor's degree or equivalent experience.
Proficiency in data analysis, budget management, and reporting to optimize performance and ensure efficient use of resources.
Experience with testing frameworks, including A/B testing and creative experimentation, to drive campaign improvements.
Proficiency in tools like Microsoft Excel and Google Analytics to deliver actionable insights and detailed performance reports.

Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.

Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
What Sets Us Apart
Being part of PMG means joining a company culture that's unmatched in digital.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer.
We believe that we only change for the better by bringing diverse perspectives to our company.
Collaboration is at the core of how we work.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an

This listing is sourced directly from PMG's careers page and normalized into a canonical job model.