B GARAGE

B GARAGE

Growth Marketing Lead, Lifecycle

New York City

Sponsorship not specifiedDetected 41 days ago
Design SystemsGrowth MarketingCustomer Success

About the role

  • You'll architect distinct journeys for buyers and sellers, finding ways to convert, re-engage, and streamline the buying and selling experience for our customers.
  • This is a versatile role on a lean team, and you'll need to intimately understand the customer journey, marketing mix, and broader business goals.
  • Architect and execute programs for both sides of the marketplace across email, SMS, and push.

Responsibilities

  • Can co-design systems with engineering and spec out the right events/triggers to feed the system
  • You'll build this function from close to zero, with a strong creative team to pull from and a talented product team to support your programs.
  • Build and scale our owned channels. Architect and execute programs for both sides of the marketplace across email, SMS, and push. Your goal is to drive customer success and revenue growth through our most direct channels.
  • Retain and re-engage. Drive repeat transactions and customer engagement post-sale. Map user journeys and identify opportunities and triggers to re-engage.

Requirements

  • You have good judgment, high integrity, and a no-task-too-small mindset
  • Bachelor's degree from an accredited university
  • 4+ years of experience owning lifecycle marketing in a high-growth company

Nice to have

  • Experience scaling marketplace businesses
  • Growth oriented.
  • We invest in people who grow as the company grows.
  • Everyone has a lot to give and a lot to learn.
  • Customer focused.
  • Customer success is our success.
  • Hack to success.
  • We move fast and take big swings.

Compensation

  • Bi-annual team offsite

Benefits

  • Competitive salary and stock options
  • Health, dental and vision insurance (100% covered)
  • Unlimited paid time off every year (in addition to company observed holidays)
  • $100 monthly wellness stipend
  • Pre-tax commuter benefits

Company info

  • Garage powers the exchange of critical assets across America's essential industries. We started with fire departments, where purchasing mission-critical vehicles and equipment used to take months of paperwork, phone calls, and delays. Our agentic platform automates the entire transaction: discovery, payments, freight, paperwork, warranty, and financing. What once took months now takes minutes.
  • In under a year, we've expanded to cities and towns in all 50 states and grown revenue more than 10x. Based in New York, we've raised $18M from Y Combinator, Initialized Capital, Infinity Ventures, FJ Labs, and other leading investors. We're moving fast, growing quickly, and just getting started.
  • Garage powers the exchange of critical assets across America's essential industries.
  • We started with fire departments, where purchasing mission-critical vehicles and equipment used to take months of paperwork, phone calls, and delays.
  • Our agentic platform automates the entire transaction: discovery, payments, freight, paperwork, warranty, and financing.
  • What once took months now takes minutes.
  • In under a year, we've expanded to cities and towns in all 50 states and grown revenue more than 10x.
  • Based in New York, we've raised $18M from Y Combinator, Initialized Capital, Infinity Ventures, FJ Labs, and other leading investors.
  • We're moving fast, growing quickly, and just getting started.
  • Turn users into customers. Help new users find success on the platform, quickly. Turn prospective buyers and sellers into transacting customers by understanding their needs and creating touch points that move them forward.
  • We're looking for a strong marketing generalist who spikes in the channels we own - email, SMS, and push - to be a key driver of growth and retention.
  • Turn customers into advocates. We have a lot of happy customers and want to amplify their voices. Build referral, affiliate, and advocacy programs that turn successful customers into repeat users and growth drivers.
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