Momentum Financial Services Group

Momentum Financial Services Group

CRM Specialist

Toronto, Canada

Sponsorship not specifiedDetected 19 days ago
A/B TestingProject ManagementEmail MarketingWritingCRMCommunicationOrganizational Skills

About the role

  • This commitment helps us attract and retain talented individuals who share our purpose.
  • Retirement Plans: Plan for your future with our robust retirement savings options, ensuring you're set for the long haul.
  • Hybrid Work Environment: Experience the best of both worlds with our hybrid work model, allowing you to balance remote work with in-office.

Responsibilities

  • Support the development of campaign briefs by defining objectives, target audiences, messaging, offers, timelines, and channel requirements.
  • Write, edit, and optimize customer-facing marketing copy across multiple CRM channels.
  • Build, QA, schedule, and deploy campaigns using marketing automation platforms.
  • Support A/B testing initiatives across subject lines, messaging, creative, audiences, offers, and send times.
  • Maintain campaign calendars, production schedules, and documentation while ensuring compliance with brand and regulatory standards.
  • Deliver engaging, personalized customer communications that strengthen customer relationships across the lifecycle.
  • We also offer an Employee Assistance Program to support your mental well-being and provide resources for personal challenges.

Requirements

  • Experience executing CRM, email, lifecycle, or digital marketing campaigns.
  • Experience collaborating effectively with cross-functional teams.
  • Analytical mindset with the ability to interpret campaign performance and identify optimization opportunities.
  • 1-2 years of experience in CRM, email marketing, lifecycle marketing, or digital marketing.
  • Experience using a CRM or marketing automation platform.
  • Experience performing campaign QA with strong attention to detail.
  • Experience using Braze.
  • Experience executing SMS, push notification, and in-app messaging campaigns.
  • Familiarity with customer segmentation, personalization, A/B testing, and campaign reporting.
  • Experience interpreting campaign performance metrics and recommending optimization opportunities.</
  • Strong copywriting and editing skills with the ability to create engaging customer-facing content.
  • Experience building, QAing, scheduling, and deploying campaigns using marketing automation platforms.
  • Strong organizational and project management skills with the ability to manage multiple priorities and deadlines.
  • Excellent attention to detail and commitment to campaign quality and accuracy.
  • Passion for delivering exceptional customer experiences and continuously improving campaign performance.
  • Eagerness to learn new technologies, marketing strategies, and best practices.
  • Education & Experience
  • Required
  • Hands-on experience building and deploying email campaigns.

Nice to have

  • When you're at our corporate head office, enjoy a relaxed and collaborative environment featuring breakout rooms for brainstorming and unwinding, plus a variety of snacks to keep you energized throughout the day.

Compensation

  • Philosophy: Our strategy is simple-we aim to match the market.
  • This commitment helps us attract and retain talented individuals who share our purpose.

Benefits

  • Our benefits include health and dental plans with 100% of the premiums covered.
  • Enjoy reimbursement for tuition assistance and professional development, discounts through Perkopolis and participate in our rewards and recognition programs to celebrate your contributions.
  • Enjoy the opportunity for a discretionary bonus based on individual performance and company success.
  • We regularly review industry standards to ensure our total rewards package is competitive and fair.

Company info

  • At Momentum Financial Services Group, we help people move forward by reimagining how money works for those who need it most. With more than 40 years of experience, we're the team behind Money Mart-Canada's largest non-bank branch network-and a leader in financial solutions for underserved communities.
  • From short-term loans to money transfers and prepaid cards, we power the products, technology, and operations that connect over a million customers a year to the money they need, when they need it.
  • At MFSG, we come together across teams and departments to create something bigger than ourselves: solutions that remove barriers and give people access to money they might not get anywhere else. Whether you're solving problems, building systems, or shaping strategy, your work fuels real support for real people.
  • We've Got You Covered
  • At Momentum Financial Services Group, we help people move forward by reimagining how money works for those who need it most.
  • At MFSG, we come together across teams and departments to create something bigger than ourselves: solutions that remove barriers and give people access to money they might not get anywhere else.
  • Whether you're solving problems, building systems, or shaping strategy, your work fuels real support for real people.
  • Compensation Philosophy: Our strategy is simple-we aim to match the market.
  • Discretionary Annual Bonus: Enjoy the opportunity for a discretionary bonus based on individual performance and company success.
  • Comprehensive Benefits: Our benefits include health and dental plans with 100% of the premiums covered.
  • Perks and Rewards: Enjoy reimbursement for tuition assistance and professional development, discounts through Perkopolis and participate in our rewards and recognition programs to celebrate your contributions.
  • Please note: The salary range for this position is between C$ 75000 to C$ 85000
  • ]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" data-turn-id="request-WEB:ce5bbd74-ac44-46dd-935b-087f6f3bcf2c-0" data-turn-id-container="request-WEB:ce5bbd74-ac44-46dd-935b-087f6f3bcf2c-0" data-testid="conversation-turn-2" data-turn="assistant"> The Job
  • Reporting to the Senior Manager, Lifecycle Marketing, you'll execute customer marketing campaigns across email, SMS, push notifications, in-app messaging, and other CRM channels.
  • You'll help bring lifecycle marketing strategies to life by supporting campaign planning, building, launching, and optimizing customer communications.
  • Working cross-functionally with Marketing, Product, Creative, Analytics, and Compliance teams, you'll ensure campaigns are delivered accurately, on time, and aligned with business objectives.
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This listing is sourced directly from Momentum Financial Services Group's careers page and normalized into a canonical job model.