Guardian
Integrated Marketing Manager
New York · Full-time
No sponsorship$83k-$136kDetected 5 days ago
Project ManagementMarketing AnalyticsCRMLeadershipCommunication
About the role
- This position acts as a hub and multiplier, ensuring initiatives are coordinated, on‑strategy, and delivered with high quality.
- Salary Range: $82,770.00 - $135,975.00 The salary range reflected above is a good faith estimate of base pay for the primary location of the position.
- The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate.
Responsibilities
- Independently program‑manage campaigns from initiation through delivery, ensuring alignment to defined objectives, audiences, timelines, and success metrics.
- Architect and manage campaign journeys across content, channels, and touchpoints, applying best practices from loyalty, CRM, and cross‑industry engagement models.
- Lead Workfront‑based campaign planning, tracking milestones, dependencies, and approvals to ensure on‑time delivery.
- Own digital retailing / e-tailing of our partnerships, identifying best practices and working with the stakeholder communities above to apply those best practices in the spirit for continuous improvement for all
- Serve as the primary day‑to‑day point of contact for cross‑functional marketing workstreams, internal agency partners, and select external partners, ensuring clarity, momentum, and accountability.
- Lead regular working sessions and status reviews, identifying risks early and recommending practical solutions to keep initiatives on track.
- Partner with creative, channel, CRM, and digital teams to translate campaign strategy into executable plans, briefs, and deliverables.
- Build working knowledge of member segments, behaviors, and business priorities to inform campaign relevance and effectiveness.
- Partner with measurement and digital teams to support tagging, testing, and optimization of campaigns and on‑site experiences.
- A strong program manager who can independently drive complex initiatives with broad direction.
Requirements
- In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship.
- Bachelor's degree in Marketing, Business, Communications, or equivalent experience.
- Guardian is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship.
Nice to have
- Use performance data and feedback loops to recommend campaign refinements and future improvements.
- Synthesize campaign plans, progress, and results into clear, concise updates for Membership & Loyalty leadership.
- Contribute insights and recommendations that inform prioritization and next‑best actions for the portfolio of initiatives.
- Comfortable solving non‑routine problems, navigating ambiguity, and applying judgment rather than relying solely on precedent
- able to bring and apply proven frameworks to learn from new business challenges.
- Detail‑oriented, organized, and accountable for follow‑through and quality.
- Able to challenge the status quo respectfully and recommend improvements based on data and experience.
- Cross-trained, and eager to learn and apply digital retailing best practices to this sector, company, and role
Compensation
- $82,770.00 - $135,975.00
- The salary range reflected above is a good faith estimate of base pay for the primary location of the position.
- The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate.
- In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.
Benefits
- Interns are not eligible for most Company benefits.
- As part of Guardian's Purpose - to inspire well-being - we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues.
- Explore our company benefits at www.guardianlife.com/careers/corporate/benefits.
- Benefits apply to full-time eligible employees.
Company info
- application process, Guardian may use artificial intelligence tools ("AI Tools") to automate the sorting and filtering of information provided by applicants as part of its preliminary screening.
Equal opportunity
- Guardian is an equal opportunity employer.
- All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.
- Accommodations
- Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.
Visa & Work Authorization
- In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship.
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This listing is sourced directly from Guardian's careers page and normalized into a canonical job model.