SugarAI
Senior Director, Digital Marketing & Web Strategy
US - Remote · Director
Sponsorship not specified$190k-$210kDetected 51 days ago
A/B TestingStakeholder ManagementSEOSEMCRMPerformance MarketingLead GenerationBudgetingExcelLeadershipCommunicationCollaborationProblem Solving
About the role
- About SugarAI SugarAI is redefining CRM for the age of AI.
- We're delivering on the original promise of CRM-turning fragmented customer and revenue signals into clear, prioritized action.
- Instead of more dashboards or surface-level insights, we help teams focus on what matters most and know exactly what to do next.
Responsibilities
- More than two decades after our founding, we're entering a new chapter with clarity and momentum-building intelligent, intuitive solutions that work within the flow of how teams actually sell and serve.
- We create an environment where thoughtful ideas move quickly, where people are trusted to lead, and where flexibility supports how great work gets done.
- If you're excited to help shape what's next in AI-driven CRM-and build technology that drives real outcomes-we'd love to meet you.
- The Senior Director of Digital Marketing & Web Strategy will lead the company's digital marketing and web experience strategy, driving integrated digital programs that support pipeline growth, customer engagement, and conversion optimization across the buyer journey.
- This role requires a strong operator who can balance strategy and execution, lead cross-functional collaboration, and build scalable digital programs that improve engagement and drive growth.
Requirements
- 15+ years of experience in digital marketing, web strategy, demand generation, or performance marketing within B2B SaaS or technology organizations.
- The ideal candidate is a strategic and hands-on digital marketing leader with deep expertise in B2B SaaS marketing, website strategy, paid media, conversion optimization, and digital campaign execution.
Skills
- Digital Marketing & Demand Activation
- Web Strategy & Digital Experience
- Monitor and improve website performance, usability, and search visibility.
- Performance Marketing & Optimization
- Analyze campaign and website performance data to identify optimization opportunities and improve ROI.
- Marketing Technology & Campaign Execution
- Leverage marketing automation and digital tools to improve campaign effectiveness and customer engagement.
- Ensure digital campaigns are executed efficiently and aligned with measurement and reporting standards.
- Team Leadership & Cross-Functional Collaboration
- Manage agency and vendor relationships supporting digital initiatives.
- Foster a culture of accountability, collaboration, innovation, and continuous optimization.
Compensation
- Support annual planning, budgeting, and prioritization for digital marketing initiatives.
Benefits
- Beyond a stellar work environment, friendly people, and inspiring work, we have some sweet benefits and
Company info
- Our global team is united by a shared commitment to impact, ownership, and continuous growth.
Equal opportunity
- If you require a reasonable accommodation to search for a job opening or submit an application, please call +1 (877) 842-7276 with your request and contact information.
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This listing is sourced directly from SugarAI's careers page and normalized into a canonical job model.