Lightfield

Lightfield

Performance Marketing Lead

HQ: San Francisco

Sponsorship not specifiedDetected 74 days ago
LLMsCRMPerformance Marketing

About the role

  • We're on an exponential growth trajectory with unit economics that justify a significant investment in paid acquisition.
  • AI has radically transformed what's possible with performance marketing.
  • This role reports directly to our Head of GTM.

Responsibilities

  • Build an AI-native performance marketing engine.
  • Optimize our self-serve funnel. You'll own our self-serve sign-up and conversion targets, and systematically address friction at every point in our self-serve customer acquisition journey.
  • Own lifecycle marketing. You'll design and optimize every touch from signup through expansion, including onboarding sequences, trial nudges, and churned user re-engagement.
  • Build the measurement systems we need to scale. You'll architect first-touch and last-touch attribution tracking, define how we measure the impact of brand campaigns, and surface this data in a way that guides where we invest in growth.

Requirements

  • You can sit in each platform and performance tune campaigns yourself without outside assistance.
  • You have opinions on MMM vs. multi-touch vs. self-reported attribution, and you've run incrementality tests.
  • You have a track record of success at a fast-paced early-stage company.

Compensation

  • Competitive salary

Benefits

  • Meaningful early equity
  • Health insurance (medical, dental, vision)
  • 3 weeks of PTO
  • 11 paid company holidays + we enjoy a winter holiday break
  • 3 months of paid family leave
  • Other perks include: commuter and lunch stipend
  • We're hiring a Performance Marketing Lead to build the most AI-native version of performance marketing we can, in service of our vision of becoming the de facto CRM for every startup.

Company info

  • fast, intelligent, and genuinely helpful.
  • We are backed by Greylock, Lightspeed, and Coatue, and our founders previously built Tome, a generative AI presentation product used by over 25 million people.
  • Before Lightfield, our team worked on Llama, Instagram, Facebook Messenger, Pinterest, Google, and Salesforce.
  • You'll architect every part of our growth machine - including experiment design, creative production, and analysis - with agents (and the Lightfield platform) at the center.

This listing is sourced directly from Lightfield's careers page and normalized into a canonical job model.