Swayable
VP Marketing
New York, NY · Vp
Sponsorship not specified$225k-$275kDetected 57 days ago
ExpressFull-Stack DevelopmentData ScienceSalesCadenceResearchLeadershipCommunication
About the role
- This is a hands-on leadership role for a full-stack B2B SaaS marketer who has helped a company scale meaningfully and knows how to turn marketing into real business impact.
- Events are a major channel today, so we're especially excited by leaders who know how to make executive engagement, industry moments, and owned events translate into meaningful ROI.
- You've led marketing at a B2B SaaS company through a meaningful growth period (5-10X growth)
Responsibilities
- Own the marketing strategy that helps Swayable win with senior marketing, brand, insights, research, and strategy leaders at enterprise companies
- Build a clear operating cadence for marketing performance, with visibility into what's working across channels, campaigns, events, pipeline, and revenue impact
- Build a repeatable demand engine that turns market awareness into qualified pipeline, revenue, and measurable ROI
- Lead Swayable's events strategy across conferences, executive dinners, webinars, owned events, and field marketing - with a clear plan for pre-event targeting, in-room impact, and post-event conversion
- Develop thought leadership and content that makes Swayable a must-know platform for teams measuring message, creative, and campaign impact
- Own the marketing narrative across campaigns, PR, customer stories, executive visibility, and category-building moments
- Create sales enablement that helps the commercial team tell a sharper story, navigate complex buying committees, and move strategic deals forward
- Manage the existing marketing team and external partners, bringing focus, accountability, and higher-quality execution across the function
Requirements
- You have depth across demand gen, brand, events, content, PR, and sales enablement
- You are analytical, ROI-oriented, and comfortable using data to guide decisions
- You are a strong storyteller who can simplify a sophisticated product and category
- You are scrappy, creative, commercial, and comfortable in a broad mandate
Nice to have
- Experience in martech, adtech, consumer insights, market research, media measurement, or related categories is strongly preferred
Compensation
- Salary: $225-275K, dependent on experience
Benefits
- 100% Medical, Dental & Vision Plans - no employee contribution required
- Equity Options
- 401k plan, FSA
Company info
- https://tinyurl.com/4zjchwzs
- We strive to promote an organizational environment that values diversity and fosters growth.
Equal opportunity
- Swayable is an equal opportunity employer.
- equal opportunity employer.
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