Swayable

Swayable

VP Marketing

New York, NY · Vp

Sponsorship not specified$225k-$275kDetected 57 days ago
ExpressFull-Stack DevelopmentData ScienceSalesCadenceResearchLeadershipCommunication

About the role

  • This is a hands-on leadership role for a full-stack B2B SaaS marketer who has helped a company scale meaningfully and knows how to turn marketing into real business impact.
  • Events are a major channel today, so we're especially excited by leaders who know how to make executive engagement, industry moments, and owned events translate into meaningful ROI.
  • You've led marketing at a B2B SaaS company through a meaningful growth period (5-10X growth)

Responsibilities

  • Own the marketing strategy that helps Swayable win with senior marketing, brand, insights, research, and strategy leaders at enterprise companies
  • Build a clear operating cadence for marketing performance, with visibility into what's working across channels, campaigns, events, pipeline, and revenue impact
  • Build a repeatable demand engine that turns market awareness into qualified pipeline, revenue, and measurable ROI
  • Lead Swayable's events strategy across conferences, executive dinners, webinars, owned events, and field marketing - with a clear plan for pre-event targeting, in-room impact, and post-event conversion
  • Develop thought leadership and content that makes Swayable a must-know platform for teams measuring message, creative, and campaign impact
  • Own the marketing narrative across campaigns, PR, customer stories, executive visibility, and category-building moments
  • Create sales enablement that helps the commercial team tell a sharper story, navigate complex buying committees, and move strategic deals forward
  • Manage the existing marketing team and external partners, bringing focus, accountability, and higher-quality execution across the function

Requirements

  • You have depth across demand gen, brand, events, content, PR, and sales enablement
  • You are analytical, ROI-oriented, and comfortable using data to guide decisions
  • You are a strong storyteller who can simplify a sophisticated product and category
  • You are scrappy, creative, commercial, and comfortable in a broad mandate

Nice to have

  • Experience in martech, adtech, consumer insights, market research, media measurement, or related categories is strongly preferred

Compensation

  • Salary: $225-275K, dependent on experience

Benefits

  • 100% Medical, Dental & Vision Plans - no employee contribution required
  • Equity Options
  • 401k plan, FSA

Company info

  • https://tinyurl.com/4zjchwzs
  • We strive to promote an organizational environment that values diversity and fosters growth.

Equal opportunity

  • Swayable is an equal opportunity employer.
  • equal opportunity employer.

This listing is sourced directly from Swayable's careers page and normalized into a canonical job model.