Coursera
Senior SEO Manager
United States · Senior
Sponsorship not specified$150k-$187kDetected 1 day ago
PythonSQLData VisualizationA/B TestingSEOMarketing AnalyticsGoogle Analytics
Stay score
odds of building a lasting career here
59Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
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About the role
- The Marketing team connects the world to lifelong transformative learning and shapes global conversations on the future of education and work.
- As a Senior SEO Manager, you will contribute to organic growth by increasing Coursera's visibility across search engines, AI-powered search experiences, and emerging discovery platforms.
- You will act as an SEO subject matter expert, partnering across Marketing, Product, Engineering, and Content to influence strategy and execution.
Responsibilities
- Partner with the SEO Content team, organic social, and paid media to optimize and scale discovery, aligned to user intent and business goals
- Act as an SEO subject matter expert, partnering with cross-functional teams to drive adoption of best practices across marketing, product, and content work-streams
- Lead technical SEO initiatives (indexing, site performance, structured data, crawl optimization) and measure impact, partner with Product and Engineering teams to incorporate SEO into platform development, site architecture, and user experience
Requirements
- 7+ years of experience managing SEO programs in-house for large-scale websites, marketplaces, or platforms
- Experience leading technical SEO initiatives in partnership with engineering teams
- Experience using SEO & data platforms (e.g., Google Search Console, Screaming Frog, Ahrefs, Semrush, Looker, Tableau, Google Analytics) to analyze performance and identify opportunities
Nice to have
- Experience optimizing for additional discovery surfaces beyond web search (e.g., app stores, social platforms, or marketplaces)
- Experience using AI-driven search tools and methods for analysis and optimization (e.g.: Profound, Promptwatch)
- Experience driving SEO strategies for large content catalogs or programmatic page generation
- Experience optimizing international or multi-language websites, including localization strategy and regional search considerations
- Experience partnering with product, content, or growth teams to integrate SEO into roadmaps and workflows
- Marketing Analytics
- The Power of Team Culture
- If this opportunity interests you, you might like these courses on Coursera:
Skills
- About Coursera + Udemy
- Read more about the combined company by visiting our blog.
- Why join us now?
- AI is transforming how people learn, work, and grow, and the need for new skills has never been greater.
- Shape what comes next
Compensation
- Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.
Benefits
- Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.
Company info
- At Coursera, we offer competitive, zone-based pay aligned to your location, experience, and role level across four U.S. pay zones.
Equal opportunity
- Equal Opportunity Employer committed to building a welcoming and inclusive workplace.
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This listing is sourced directly from Coursera's careers page and normalized into a canonical job model.