Kaseya Careers

Sr Lifecycle Product Marketing Manager

United States - Remote · Senior

Sponsorship not specifiedDetected 15 days ago

WritingCustomer SuccessAccount RetentionCommunicationAdaptability

About the role

This is a high-impact, highly visible role at the intersection of Marketing, Product, Customer Success, Sales, and Renewals.
If you thrive in fast-moving environments and are obsessed with measurable customer outcomes-this role is for you.
Define and operationalize lifecycle stages (Onboarding → Activation → Adoption → Expansion → Renewal → Advocacy) with clear entry/exit criteria.

Backed by Insight Partners, a leading global software investor, Kaseya has experienced sustained double-digit growth and continues to expand its global footprint.
As Senior Lifecycle Product Marketing Manager, you will design, execute, and optimize programs that accelerate product adoption, reinforce customer value, reduce churn, and drive multi-product expansion across our portfolio.
You will operationalize lifecycle stages, activate customer signals, and deliver programs that influence near-term revenue and long-term customer loyalty.
Build and Optimize Customer Lifecycle Journeys
Develop segment-specific journeys aligned to MSP maturity, product footprint, and use cases.
Partner with Sales and Customer Success to deliver measurable, marketing-sourced expansion pipeline.
Develop standardized, repeatable customer-facing assets that strengthen renewal conversations, especially for churn-prone products.

Strong cross-functional partnership skills with Sales, CS, PMM, and RevOps.
Excellent copywriting skills and experience creating customer-facing, value-focused assets.
Familiarity with MSPs, IT operations, cybersecurity, or B2B infrastructure tools is a plus.
8+ years in lifecycle, retention, customer, or product marketing (preferably SaaS).
Experience driving adoption, retention, or expansion through data-driven programs.
Ability to translate product and usage data into lifecycle insights and interventions.

Define lifecycle KPIs including activation, adoption milestones, expansion conversion, renewal health, and NRR drivers.

Our comprehensive platform helps organizations efficiently manage, secure, and automate their IT environments, driving operational efficiency and long-term business success.
Today, Kaseya supports customers in more than 20 countries and manages over 15 million endpoints worldwide.
Founded in 2000, Kaseya has built a culture centered around innovation, accountability, and results.
We are a high-growth, high-performance organization that values individuals who are driven, adaptable, and committed to delivering exceptional outcomes for our customers and teammates alike.

oyees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other char

This listing is sourced directly from Kaseya Careers's careers page and normalized into a canonical job model.