Att

AVP, Customer Strategy & Marketing Analytics

Atlanta, Georgia

Sponsorship not specified$207k-$310kDetected 1 day ago

Marketing AnalyticsCRMFinancial Analysis

About the role

This position requires office presence of a minimum of 5 days per week and is only located in the location posted.
This leader oversees marketing strategy, marketing analytics, CRM, retention, and the martech ecosystem to maximize customer lifetime value, marketing effectiveness, and operational efficiency.
Our AVP-Marketing Management jobs earn between $206,900.00 - $310,300.00 USD Annual.

Develop enterprise marketing strategies that support business growth and transformation objectives.
Lead customer segmentation, targeting, and audience strategy to improve campaign effectiveness and customer engagement.
Optimize retention programs to increase customer loyalty, reduce churn, and improve lifetime value.
Own the marketing technology roadmap, including CRM, customer data platforms, marketing automation, personalization tools, attribution platforms, and marketing analytics solutions.
Ensure marketing technology capabilities align with business objectives and deliver measurable ROI.
Partner cross-functionally with Media, Field, Product, Digital, IT, Sales, and Finance teams to improve customer experiences and marketing performance.
Build and lead a high-performing marketing analytics and customer lifecycle function.
Deliver actionable insights that inform strategy, campaign planning, and customer engagement.
Drive continuous optimization across the full customer lifecycle, from acquisition through retention and growth.
Manage financial analysis to effectively allocate marketing budgets, manage expenditures within approved limits, optimize ROI, and deliver regular performance reports to senior leadership.

$206,900.00 - $310,300.00
Our AVP-Marketing Management jobs earn between $206,900.00 - $310,300.00 USD Annual.

Medical/Dental/Vision coverage
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Extensive employee wellness programs

policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orienta

This listing is sourced directly from Att's careers page and normalized into a canonical job model.