Sonar
Partner Program Manager
Austin, Texas · Contract
Sponsorship not specifiedDetected 75 days ago
Code ReviewGitDevOpsSalesforceCommunicationCollaborationPublic Speaking
About the role
- As our Partner Program Manager, you will be the architect and operator of the ecosystem that scales our reach. We need someone who understands the partner journey and can build a value-based program that rewards technical excellence, brand awareness, community contribution, and services depth as much as it rewards revenue.
- You will design the incentives, manage the infrastructure (PRM), and ensure our partners ranging from boutique DevSecOps VAR's to Global SIs and Distribution have a frictionless experience.
- As our Partner Program Manager, you will be the architect and operator of the ecosystem that scales our reach.
Responsibilities
- Program Design & Evolution: Architect and maintain our tiered partner program, transitioning from traditional volume-based metrics to a value-added system (rewarding certifications, lead-gen, and technical mastery).
- Partner Enablement: Collaborate with the Enablement team and Engineering/Services teams to create technical and sales onboarding paths, service creation, and certification tracks.
- Incentive Management: Design and manage referral fees, co-marketing funds (MDF), and performance-based rebates that align with our strategic goals.
- Tooling & Operations: Own the Partner Relationship Management (PRM) platform. Automate the "value" tracking, deal registration, and tier advancement processes to ensure a "self-service" feel for partners.
- Ecosystem Marketing: Partner with Product Marketing to create "Partner-in-a-Box" kits, ensuring partners can articulate our technical value proposition to their clients.
- Gamification: Create Own and Manage sales and technical incentives to drive focused technology and GTM offerings.
- Integrating seamlessly with Claude Code, Codex, Cursor, GitHub Copilot, Gemini, and Devin, we help over 75% of the Fortune 100 build trusted, reliable, compliant software.
- A key resource and thought leader for the Sonar program, confidently presenting and articulating the Partner Program to essential partners, and offering necessary support.
- Three anchor days - Mondays, Tuesdays, and Thursdays - create the collaboration rhythm that makes a hub office worth having.
Requirements
- Experience with Developer Tools space (e.g., Cloud, DevOps, Security, or Data) and advantage.
- Systems Fluency: Proficiency with Salesforce and PRM tools (e.g., Impartner, Channel Mechanics Allbound, etc).
- Proficiency with Salesforce and PRM tools (e.g., Impartner, Channel Mechanics Allbound, etc).
- Internal Communication: While technical expertise isn't a requirement, you will need to comfortably navigate Sonar's internal ecosystem and collaborate with key stakeholders to guarantee company-wide participation in the program.
- Operational Mindset: Experience building or managing a value-based loyalty/incentive system is a massive plus.
- External Communication: A key resource and thought leader for the Sonar program, confidently presenting and articulating the Partner Program to essential partners, and offering necessary support.
- In-office culture We're intentional about this. We believe the best teams are built in the room together. Three anchor days - Mondays, Tuesdays, and Thursdays - create the collaboration rhythm that makes a hub office worth having. Candidates need to be genuinely based in the location the role is posted - if that's not where you are today, we're happy to support relocation for the right person. We value diversity, equity, and inclusion At Sonar, we believe that our diversity is our strength. We are a global company that values and respects different backgrounds, perspectives, and cultures. We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best. We are proud to be an equal opportunity employer and welcome all qualified applicants, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you need any accommodation, please reach out to us at hiring@sonarsource.com. All offers of employment at Sonar are contingent upon the results of a comprehensive background check and reference verification conducted before the start date. Applications that are submitted through agencies or third party recruiters will not be considered.
Benefits
- Define and track KPIs such as Partner-Sourced Revenue, Partner-Influenced ACV, and the "technical health" of our partner base.
- We value diversity, equity, and inclusion At Sonar, we believe that our diversity is our strength.
Company info
- Customers who use Sonar are 44% less likely to report an outage due to AI-generated code.
- We are a global company that values and respects different backgrounds, perspectives, and cultures.
- We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best.
Equal opportunity
- If you need any accommodation, please reach out to us at hiring@sonarsource.com.
This listing is sourced directly from Sonar's careers page and normalized into a canonical job model.