PubMatic
Director, Product Marketing - Commerce Media, Data Partnerships & Curation
Redwood City, US · Director
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About the role
- We're hiring a Director of Product Marketing - Commerce Media, Data Partnerships & Curation - to join our marketing team at PubMatic's headquarters in Redwood City.
- This is a strategic, builder-oriented role at the center of some of the most exciting and rapidly growing capabilities in programmatic advertising.
- This role is based in our Redwood City, California or NYC offices.
Responsibilities
- Commerce Media GTM: Build and own the go-to-market strategy for PubMatic's Commerce Media offerings, translating retailer relationships, shoppable inventory, and closed-loop measurement capabilities into compelling narratives for both buy-side and sell-side audiences.
- Data Partnerships Positioning: Define how PubMatic tells its data partnerships story, helping buyers and partners understand the depth and quality of signal integrations available across the platform, from pre-bid enrichment to audience activation.
- Curation Category Leadership: Evangelize PubMatic's Curation capabilities as a differentiated, performance-driven approach to supply, building the category narrative, partner-facing enablement, and demand-side proof points that make Curation a go-to solution for sophisticated buyers.
- Launch Excellence: Build and execute repeatable launch processes for new capabilities, integrations, and partner announcements across all three areas, ensuring launches are timed, positioned, and enabled to drive adoption.
- Sales Confidence: Enable sales and partner success teams to confidently position Commerce Media, Data, and Curation capabilities, not just what they are, but how they unlock value for specific buyers and publisher use cases.
- Product + Market Fit: Bring partner, buyer, and competitive intelligence back to product, shaping roadmap priorities and ensuring PubMatic's offerings evolve in line with market demand.
- Demand Acceleration: Work with marketing to develop content and thought leadership strategies that build PubMatic's authority in Commerce Media and Curation, and fuel adoption among targeted buyer and data partner segments.
- Establish a clear, differentiated narrative for PubMatic's Curation, Commerce Media, and Data Partnerships capabilities, one that resonates with buyers, partners, and the broader market.
- Build sales and partner confidence in positioning and pitching these capabilities across key accounts and new segments.
- Drive measurable growth in adoption, partner engagement, and new deal activity across the three capability areas.
Requirements
- Sales-Led GTM Expertise: <spa
- You'll be measured by your ability to:
Compensation
- $175k-$200k
This listing is sourced directly from PubMatic's careers page and normalized into a canonical job model.