Hookmusic

Creator Partnerships Lead

New York City

Sponsorship not specifiedDetected 76 days ago

CadenceLeadershipCommunicationCollaboration

About the role

Today, creator programs at Hook are nascent.
You've built and scaled this at another platform where creators are the heartbeat of a community.
You know how creator economies work and where they break.

Build and scale our Creator Acquisition, Retention, Engagement and Monetization engine
Identify and sign high-impact creator segments (musicians, remixers, music fans, tastemakers) who drive new user acquisition and content virality
Build scalable outreach and onboarding pipelines, from creator sourcing to seeding campaigns and ambassador programs
Own creator acquisition KPIs: new creator signups, activation rate, content output, K-factor, and downstream MAU impact
Develop tiered partnership structures: from micro-creator seeding programs to anchor deals
Drive Creator Retention & Engagement
Design and run creator lifecycle programs that keep creators active, growing, and deepening their investment in Hook
Build feedback loops between creators and Product - ensuring the roadmap solves for real creator pain points
Own creator retention metrics: monthly active creators, content cadence, and creator NPS
Develop the Creator Monetization Framework

6-8 years of experience in creator partnerships & growth at a leading creator-focused music platform

Demonstrated ability to engineer creator-driven virality by understanding K-factor, referral loops, and how to make sharing feel native to the creator experience
Strong command of creator economy metrics
Ability to operate both strategically and hands-on, comfortable moving between defining the creator strategy and personally closing a high-priority creator deal
Track record of cross-functional collaboration with Product, Operations, Growth, and Marketing teams translating creator insights into product improvements and campaign strategies

Work with leadership to define Hook's long-term creator economics strategy
Identify and amplify Hook's highest-K creators, the ones whose content generates the highest new user acquisition downstream

Develop creator education, toolkits, and community programs that reduce churn and increase content frequency

This listing is sourced directly from Hookmusic's careers page and normalized into a canonical job model.