CooperVision, Inc.
Marketing Manager STEM Revenue Optimization & Pipeline Management
Trumbull, CT, United States · Mid
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About the role
- About CooperSurgical CooperSurgical is a leading fertility and women's healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life.
- As a business unit of CooperCompanies (Nasdaq: COO), we're driven by a unified purpose of helping people experience life's beautiful moments.
- We currently offer over 600 clinically relevant medical devices to healthcare providers, including testing and treatment options, as well as an innovative suite of assisted reproductive technology and genomic testing solutions.
Responsibilities
- Demonstrated experience managing lead funnels, conversion optimization initiatives or customer acquisition programs.
- Experience managing paid media performance, lead generation programs, or agency relationships.
Requirements
- Knowledge, Skills and Abilities:
- Strong understanding of lead management, pipeline optimization, customer acquisition and revenue performance management.
- Ability to influence cross-functional teams without direct authority.
- Experience working within highly matrixed environments.
- Strong business acumen with a demonstrated ability to connect marketing performance to financial outcomes.
- Advanced degree, especially MBA in Marketing, General Management, or an advanced scientific degree
Skills
- Salesforce or similar CRM platform.
- Marketing automation platforms such as Marketo, HubSpot, or Pardot.
- Power BI, Tableau, Looker, or similar business intelligence tools.
- Google Analytics 4 and digital attribution platforms.
- Funnel analytics and pipeline management systems.
- AI-enabled reporting, forecasting, and workflow automation tools.
- Advanced Microsoft Excel modeling and analysis capabilities.
- Microsoft Copilot and other AI-assisted productivity solutions.
- Familiarity with AI-enabled analytics, reporting and workflow automation tools.
- Advanced analytical skills with the ability to translate large data sets into actionable business recommendations.
- Understanding of marketing attribution, funnel analytics, conversion optimization, and ROI measurement.
- Strong project management and organizational capabilities.
Compensation
- As an employee of CooperSurgical, you'll receive an outstanding total compensation plan.
Benefits
- CooperSurgical is a leading fertility and women's healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life.
- Please visit us at www.coopersurgical.com to learn more about CooperSurgical and the benefits of becoming a member of our team.
Company info
- We are proud to be an equal opportunity workplace.
Visa & Work Authorization
- al employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status
This listing is sourced directly from CooperVision, Inc.'s careers page and normalized into a canonical job model.