Superpower
Performance Creative Strategist
San Francisco · Exec
Sponsorship not specifiedDetected 43 days ago
Meta AdsResearch
About the role
- you turn customer insight and proven formats into content that ships.
- Concept, script, shoot, and edit 3-5 short-form videos per week (TikTok, Reels, IG/FB).
- Comfortable on camera, hypothesis to publishable asset in under 48 hours.
Responsibilities
- You'll work alongside our lead strategist and grow into a senior creator-strategist role as your concepts scale.
- You'll appear on camera, write your own scripts, cut your own UGC, and report on what worked.
- The lead strategist sets the roadmap with you; you turn customer insight and proven formats into content that ships.
Requirements
- 2-4 years making performance creative at a DTC or growth-stage company, or a creator portfolio that proves you can produce volume at quality
- At least one piece of content that scaled to $20K+/month in spend - and you can walk through exactly why it worked
- Experience translating customer psychology into hooks, angles, and scripts that drove performance
- You are the maker.
Skills
- Concept, script, shoot, and edit short-form video end-to-end, including on camera
- Read paid social data fluently: CTR, CPA, hook rate, hold rate - and translate it into your next concept
- Mine customer language and turn it into hooks that stop the scroll
- Understand customer psychology: pains, desires, objections, motivations, belief gaps, emotional triggers, identity shifts
- Strong format taste - you can spot high-performing structures before they're obvious internally
- Know the difference between a surface-level insight and a true buying trigger
- Always watching what formats are working, saving examples, pattern-matching what's breaking through, and bringing fresh tests to the team
- Comfortable being the face of the content and putting your work in market quickly
- Superpower is a new health system on a mission to extend and enhance human life.
- superpower.com/series-a http://superpower.com/series-a
- Superpower Overview https://www.notion.so/1f58444481d080e195dbe2e2e331b3df?pvs=21
- Culture at Superpower https://www.notion.so/Culture-at-Superpower-4321693ee66740e6ad92c449b54f42e2?pvs=21
Company info
- We are all here to genuinely do our life's best work
- Insanely high talent bar, never settling. A players only (see Steve Jobs https://twitter.com/founderspodcast/status/1665442439715225600?s=46&t=PK-vWojaLurY6eXl341Thw)
- We live to work as much as we work to live. But we sustainably espouse the superpower ethos of putting health first
- We aim to set the gold standard for team health culture on the planet - live the ethos!
- Forerunner https://www.forerunnerventures.com/ (Top consumer healthcare VC in the world; early board members of Hims and Oura; Kirsten, founder of Forerunner, led our Series A)
- 8VC https://8vc.com/ (leading health and bio investor)
- Evan Moore https://www.linkedin.com/in/evanmoore/details/experience/ (Founder of Doordash; Partner at Khosla Ventures)
- Cyan Bannister https://wellfound.com/p/cyantist (early investor into Uber and SpaceX, former partner at Founder's Fund, regarded as one of the top angels in the world)
- Balaji Srinivasan https://x.com/balajis (ex-Coinbase CTO and angel, ex-General Partner at a16z)
- Arielle Zuckerberg https://www.linkedin.com/in/ariellezuckerberg/ (active angel, tech leader, relatively famous brother)
- Cameron & Tyler Winklevoss https://winklevosscapital.com/portfolio/
Visa & Work Authorization
- We offer visa sponsorship and can support relocation to the United States for the right candidates.
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This listing is sourced directly from Superpower's careers page and normalized into a canonical job model.