Snorkel AI

Senior Product Marketing Manager

Redwood City, CA (Hybrid); San Francisco, CA (Hybrid) · Senior

Sponsorship not specifiedDetected 20 days ago

LLMsSalesResearchCommunication

About the role

Director of Product Marketing, the Product Marketing Manager will execute launches, enablement, and campaigns for Snorkel's core product and offering initiatives.
You will keep our core asset library - battlecards, one-pagers, decks, and product narratives - sharp against a fast-moving market, and bring competitive and customer insight into every motion.
This is a hands-on role for a product marketer who wants to ship high-quality work end-to-end at the speed of an AI-native company.

Responsibilities

Sales enablement: Build and maintain the core enablement portfolio (decks, one-pagers, talk tracks, battlecards, demo narratives) as a single source of truth, and develop repeatable sales plays tailored by ICP, persona, and use case.
Campaign & ABM partnership: Partner cross-functionally to develop integrated campaigns and ABM programs targeting priority accounts. Drive continuous iteration based on pipeline signal and ensure product narrative is integrated end-to-end across channels.
Competitive & market intelligence: Own competitive intelligence as a continuous function: maintain sales assets, track competitor moves, and surface insights that shape positioning, roadmap input, and field strategy.
Customer marketing & narrative: Develop high-impact customer narratives, product release communications, and content supporting strategic partnership and co-marketing initiatives.
GTM operations: Own and manage the intake process for GTM and field requests, prioritize against revenue impact, and ensure the right asset, message, or play reaches the right audience with quality and speed.
the data you use to build AI is the key to achieving differentiation, high performance, and production-ready systems.
We work with some of the world's largest organizations to empower scientists, engineers, financial experts, product creators, journalists, and more to build custom AI with their data faster than ever before.
Build and maintain the core enablement portfolio (decks, one-pagers, talk tracks, battlecards, demo narratives) as a single source of truth, and develop repeatable sales plays tailored by ICP, persona, and use case.
Partner cross-functionally to develop integrated campaigns and ABM programs targeting priority accounts.
Drive continuous iteration based on pipeline signal and ensure product narrative is integrated end-to-end across channels.

Requirements

Years of experience: 5-8+ years in product marketing, technical marketing, or related fields, including 2+ years focused on AI-native products.
Messaging & positioning: Deep expertise defining differentiated positioning and compelling product narratives, and integrating them into high-impact marketing across the funnel.
Competitive intelligence: Track record of running a competitive intel function: sourcing signal, synthesizing insights, and arming the field with materials that win deals.
You are a product marketer with 5-8+ years of experience, including 2+ years on AI-native products, and a track record of delivering launches, enablement, and campaigns that drive measurable revenue impact.
5-8+ years in product marketing, technical marketing, or related fields, including 2+ years focused on AI-native products.

Company info

Marketing at Snorkel is growing rapidly and anchored by high-ownership operators who lead independently, align cross-functionally, and consistently deliver outsized results.
We partner across Sales, Product, Research, and the executive team to translate complex AI and data value into differentiated positioning, integrated programs, and field-ready enablement that accelerates growth.
The culture is high standards, high autonomy, and high collaboration.

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This listing is sourced directly from Snorkel AI's careers page and normalized into a canonical job model.