Genentech

Genentech

Senior Customer Marketing Manager (Organized Customer)

South San Francisco, USA · Senior

Sponsorship not specified$162k-$301kDetected 1 day ago
Content MarketingVendor ManagementCommunication

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odds of building a lasting career here

64Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role100
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70

Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.

Lottery odds assume a STEM candidate.

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Employer immigration record

from this employer's Department of Labor filings

Green-card follow-through: 77%

Of 13 labor certifications old enough to have been used, 3 expired without the employer filing the next step. Median time from filing to decision: 487 days.100% of their filings were for a worker who already held the job.Only certifications past the 180-day window are counted — recent ones cannot have expired yet.

Files H-1B transfers

34 transfer filings in the last year, covering 34 workers. Median labor-condition decision: 8 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world's most complex health challenges and transforming society.
  • The Marketing organization influences decisions by establishing and communicating our full product value proposition across the full value chain, from payers, to health systems, to prescribers, to patients.
  • Customer Marketer position is integral to successfully delivering the Marketing Vision.

Responsibilities

  • Maintaining and updating existing access marketing strategies and campaigns (personal and non-personal) to drive access for our products and patient support services
  • Partnering with our pricing, contracting and distribution team and cross-functional field and access partners on the development, execution and rollout of pricing and contracting strategies
  • Supports the development and execution of the customer strategy and the end-to-end integrated customer experience
  • Supports tailored and actionable omnichannel customer engagement, leveraging appropriate customer insights including customer journeys, personas, market/competitor insights and other data needed, collaborating closely with the Customer Marketer Lead
  • Oversees the design and creation of core materials with Agencies of Record (AoR), websites, claims, components, tailoring original content to specific customer segments and personas while monitoring timelines and content handoffs
  • Supports field deployment through communication, training and feedback loops
  • Partners with agencies and PRC, including Legal and Regulatory, to ensure development, approval, and pull-through of compliant and effective promotional tactics
  • Defines measurement plan and measures marketing performance through leading, lagging, and customer satisfaction indicators to optimize campaigns and drive customer and business outcomes
  • ​​​​​​​We're passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all.
  • The Rare Blood Disorders (RBD) marketing team maintains US disease area team accountability and Marketing Strategy in Hemophilia A (HemA) and in paroxysmal nocturnal hemoglobinuria (PNH).

Compensation

  • The expected salary range for this position is $161,900 - $300,700.

Benefits

  • Accelerate learning:
  • A discretionary annual bonus may be available based on individual and Company performance.
  • This position also qualifies for the benefits detailed at the link provided below.
  • Contributes to initiatives that have broader organizational impact across the 1Marketing Function and advancing progress towards our Commercial, Medical & Government Affairs (CMG) outcomes

Company info

  • Organized customers can include Payers, Specialty Pharmacies (SPs), Hospital systems, Pharmacy Benefit Managers, Group Purchasing Organizations, Financial Decisionmakers and Practice Managers at Hemophilia Treatment Centers (HTCs) This Sr.
  • Developing strategies to drive effective engagement and pull through with payers, HTCs, SPs and other Organized Customers, as well as HCPs and patients, to support patient access and non-clinical value creation
  • Accountable for high quality, compliant execution across all marketing platforms and relevant customer types (e.g. patients, providers, organized customers)

Equal opportunity

  • equal opportunity employer.
  • If you have a disability and need an accommodation in relation to the online
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This listing is sourced directly from Genentech's careers page and normalized into a canonical job model.