ROLLER
Senior Marketing Strategy & Operations Manager
Austin, Texas; San Francisco Bay Area, California · Senior
Sponsorship not specifiedDetected 68 days ago
Data StructuresLeadershipMentoringOrganizational Skills
About the role
- The Senior Marketing Strategy & Operations Manager at ROLLER will play a pivotal role in driving operational excellence across the marketing organization.
Responsibilities
- Partner with marketing leadership to define operational priorities that align with broader GTM and business goals.
- Work with the Business Systems Team to manage and optimize the marketing tech stack, documenting processes and system flows to ensure consistency and scalability.
- Implement, optimize, and maintain lead lifecycle processes, including scoring, routing, and multi-touch campaign attribution.
- Build standardized dashboards and reporting frameworks to monitor, measure, and analyze marketing performance down to a channel level to deliver actionable insights to head of marketing and marketing leads to help us meet ambitious growth targets.
- Help manage the full marketing team calendar and the status of key projects.
- Identify and implement process improvements to help the team move faster without sacrificing accuracy or quality, including implementing AI into existing flows across our stack as well as building out new processes from scratch.
- You're a strategic thinker who thrives at the intersection of marketing, systems, and analytics - passionate about building scalable processes that enable smarter, faster decision-making.
- You're proficient in lead lifecycle management, including lead scoring, routing, and multi-touch attribution.
- You're data-driven, with proven experience building dashboards and reporting frameworks that translate metrics into actionable insights and growth opportunities.
- You're comfortable collaborating cross-functionally - particularly with Finance to manage budgets and forecasts, and Revenue Operations to ensure full-funnel visibility.
Requirements
- You have deep experience in marketing operations or revenue operations, ideally within a high-growth SaaS environment.
Benefits
- 20 days of paid time off (PTO), 10 sick days, and local paid Bank Holidays.
- Free medical insurance for the employee.
- Team member Assistance Program to proactively support our team's health and wellbeing - access to coaching, education modules, weekly webinars, and more.
- 16 weeks paid Parental Leave for primary carers and 4 weeks paid Parental Leave for secondary carers.
- Individual learning & development budget plus genuine career growth opportunities as we continue to expand!
- Highly flexible work environment with an All Access pass to WeWork depending on your location.
Company info
- About ROLLER
- ROLLER is not your average software-as-a-service company.
- With a global presence in over 30 countries, we're here to bring some excitement to the leisure and attractions industry and make a difference!
- Our mission is to help businesses operate smoothly and create fun and memorable guest experiences by providing seamless ticketing, point-of-sale, self-serve kiosks, memberships and digital waiver processes.
- You get to work on a category-leading product that customers love in a fun, high-growth industry- check our Capterra and G2 reviews.
This listing is sourced directly from ROLLER's careers page and normalized into a canonical job model.