Privy 2
Marketing Operations Manager
Austin, Texas, United States
Sponsorship not specifiedDetected 227 days ago
SQLData VisualizationEmail MarketingHubSpotCRMOutbound SalesCollaboration
About the role
- Be the liaison to Sales Ops - ensure seamless handoff of MQLs and accurate pipeline tracking.
- Process-driven mindset with a passion for optimization and scalability.
Responsibilities
- Own the marketing tech stack - manage, optimize, and integrate tools like HubSpot.
- Lead database hygiene & lead flow management - ensure proper tracking, segmentation, and routing of all inbound and outbound leads.
- Campaign support - partner with demand gen and lifecycle marketing to execute email campaigns, landing pages, and A/B tests.
- Build reporting infrastructure - create dashboards to track funnel performance, campaign ROI, and attribution insights.
- Enable better decisions - analyze funnel metrics to identify drop-offs, optimize lead scoring, and recommend process improvements.
- Drive operational excellence - implement best practices in tagging, UTM tracking, lead enrichment, and nurture logic.
- Strong communicator and collaborator-able to partner with GTM, product, and exec stakeholders.
- We're looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team.
- You'll play a pivotal role in ensuring campaign execution is seamless, lead flow is clean and trackable, and our tech stack drives efficiency and insight.
- This is a high-impact role for someone who thrives on cross-functional collaboration, building scalable systems, and digging into the data to find ways to drive pipeline and performance.
Requirements
- Strong hands-on experience with marketing automation (HubSpot required), CRM, and reporting tools (Looker, Tableau, or similar).
Nice to have
- 3-5+ years in a marketing operations or revenue operations role, ideally in a fast-paced SaaS or ecommerce tech environment.
- Comfort working with data sets and spreadsheets (SQL a plus but not required).
Compensation
- Competitive salary and equity.
Benefits
- Competitive salary and equity.
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