Gafsgi

Gafsgi

Digital Marketing Analyst

Parsippany, NJ · Full-time

Sponsorship not specified$64k-$88kDetected 14 days ago
Data AnalysisData VisualizationProduct ManagementProject ManagementGoogle AnalyticsRecruitingLeadershipCommunicationTime ManagementMentoring

About the role

  • This role is crucial to enabling data confidence and empowering stakeholders in making data driven decisions.
  • We are seeking an experienced and self-motivated Digital Marketing Analyst to work on a high performing team to bring the desired user experience to life.
  • Act as key point of contact with the analytics vendor and outline workload, priorities, and oversee implementation

Responsibilities

  • This highly visible role will drive data capturing efficiencies and high quality execution on GAF business websites, including gaf.com, siplast.com, streetbond.com and others.
  • Collaborate with web, IT, and integrated marketing teams to identify analytics strategy and key metrics
  • Partner with media agencies on defining campaign metrics and implementation requests
  • Support set up of campaign URLs using GA campaign URL builder and provide campaign-tracking data based on brand's request
  • Manage and prioritize backlog of work for our analytics vendor
  • Build best practice documents & coordinate training sessions to support upskilling the broader team
  • Perform Tagging audits/data integrity checks on a regular basis to ensure the integrity and accuracy of tagging environment
  • Create ad hoc web performance reports and dashboards using Google Looker Studio

Requirements

  • in Marketing, Communications or a related field Required
  • Minimum 3-5 years experience in digital marketing and analytics Required
  • Must be self-motivated, proactive and able to utilize time allotted efficiently
  • Ability to effectively communicate and report to different levels within and outside the Marketing and IT Organizations
  • If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).

Compensation

  • $64,000-$88,000
  • We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions.

Benefits

  • We offer a wide range of health insurance options that include medical, dental, and vision for you and your family.
  • Our Family-Building benefits support the many different journeys to fertility and parenthood.
  • We offer internal training programs and courses, as well as a generous tuition reimbursement program.
  • We offer many opportunities for employees to connect with one another, including through our Employee Resource Groups who focus on education and allyship for all of our employees.
  • GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities.

Company info

  • We're committed to fostering a culture that reflects our values to connect, empower, evolve, and inspire.

Equal opportunity

  • We are proud to be an equal opportunity workplace.
  • If you have a disability or special need that requires accommodation, please let us know.

Visa & Work Authorization

  • If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).
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This listing is sourced directly from Gafsgi's careers page and normalized into a canonical job model.