Cloaked

Product Marketing Manager, Growth

New York, NY

Sponsorship not specifiedDetected 12 days ago

SQLSnowflakeA/B TestingFigmaGoogle AdsMeta AdsGoogle AnalyticsCadenceWebflow

About the role

Stand up entirely new acquisition funnels for new channels and product surfaces, from concept to live, in close partnership with engineering.
Scan-page → OTP fall-off and checkout drop-off - and lift step-by-step conversion across the journey.
You've owned an experimentation program end-to-end and can show the conversion and CAC impact.

autonomous agents that monitor, manage, and defend your digital footprint for you.
you build funnel and cohort analyses from scratch, read A/B tests to significance, and are fluent in a query tool (SQL / PostHog / GA4).
If you're a growth-minded product marketer energized by conversion mechanics and test velocity, come build with us!
Own a high-velocity experimentation program across the acquisition funnel - landing pages, Scan → OTP → checkout, paywall, and onboarding. Hypothesis → build → instrument → read → ship.
Partner with our paid team to scale spend efficiently while protecting funnel quality as volume grows.
Embed with product and engineering to ship funnel changes and own experiment and tracking infrastructure (PostHog, server-side GTM, CAPI, S2S).
Strongly analytical: you build funnel and cohort analyses from scratch, read A/B tests to significance, and are fluent in a query tool (SQL / PostHog / GA4).
The office building is home to several amenities, including a gourmet cafe, cocktail bar, and a rooftop work area.
We are really excited about having you join our mission-driven team and help us build the future of online privacy!

Lives in the funnel.
Genuinely energized by conversion mechanics and test velocity
treats the funnel as a product.
Comfortable speccing work, sitting with engineers, and shipping structural changes - not just briefs.
Trusts the numbers over the narrative, won't ship a test they can't read, calls out a broken metric.
Ships rough, iterates fast, doesn't wait for a perfect brief.
Comfortable on a small team.
The work is unglamorous as often as it's strategic.

We offer above market rate pay and equity based off of the market's best commercially available data.
Your compensation will be a combination of salary, bonus and equity.
Cloaked employees have 401K, as well as top of the line Health, Dental, and Vision benefits.
We offer flexible work arrangements and the ability to work remotely as needed.
Cloaked provides a home office stipend in addition to a new company laptop (and other tech depending on the role).
🌴 Competitive PTO: We encourage employees to take a minimum # of vacation per quarter.
We see PTO as a preventative burnout measure and are committed to changing the industry standard.
In response to that, we offer employees a monthly meal stipend to be used when they don't have time to get a home cooked meal going!

Additionally team members are encouraged to regularly attend conferences and industry events.
We're looking for a Product Marketing Manager, Growth to own acquisition scale-up and funnel efficiency.
Although we are a distributed team, the NYC team operates with a hybrid model.

This listing is sourced directly from Cloaked's careers page and normalized into a canonical job model.