BAD Birdie

Senior Brand Manager

Scottsdale, AZ · Senior · Full-time

Sponsorship not specifiedDetected 8 days ago

Project ManagementContent CalendarsBrand StrategyLeadershipCommunication

About the role

Brand Manager is the person who makes sure everything looks, sounds, and feels like us.
At the core of this role is brand consistency.
You will translate briefs written by the Head of Brand into precise, on-brand output across every consumer touchpoint, and you are the last line of defense before anything goes live.

social, WHS, eCom, retail, and partner activations.
Receive and activate agency-produced creative assets across channels, ensuring that what the agency delivers lands correctly in every context it lives in.
Social Media Leadership Develop the editorial calendar and campaign strategy for the Social Media function.
Own the creative brief and the quality bar.
Own the campaign briefs and criteria for the influencer and affiliate programs, ensuring consistent brand representation and deliverable quality at every level.
Proven experience managing and developing direct reports.

6 to 8+ years in brand marketing at a consumer, lifestyle, or apparel brand.
You have owned channel output end-to-end, you understand the difference between executing a brief and truly understanding one, and you can tell when something is off before anyone else in the room does.
You have set a standard, given real feedback, and built someone's capability.
Experience with talent, ambassador, or athlete programs at a strategic level.
You can spot an off-brand asset at a glance and communicate when something is not good enough, while also running a clean process without dropping a single deadline.
You are the last line of defense before anything goes live.

Generous PTO and sick time 10 recognized holidays Medical, dental, and vision insurance, plus HSA and 401(k) with company match Heavily discounted Bad Birdie apparel We didn't come here to lay up.

When Bad Birdie started, we gave golfers something they'd never seen before: a bold printed polo designed to disrupt tradition and invite more people into the game.
Today, we're proud to create premium golf apparel that's colorful, confident, and playfully rebellious, built so every player can feel good and have a hell of a good time on the course.
As we grow, we're committed to keeping that original energy alive, continuing to challenge what's possible in golf while respecting the game and welcoming everyone to play their way.
We started bold.
We're staying bad.
And we'll keep showing golfers what the game can be.
At Bad Birdie, we care deeply about our people and culture.

This listing is sourced directly from BAD Birdie's careers page and normalized into a canonical job model.