Logitech
Channel Marketing Manager, Canada
Offsite - Canada - ON
Sponsorship not specifiedDetected 50 days ago
Data VisualizationSEMWritingSalesforceMarketoPerformance MarketingCadenceLeadershipCommunicationCollaborationPublic Speaking
About the role
- Programs could include to-channel tactics such as enablement, training, incentives, and funded headcount, as well as through-channel tactics such as advertising, email, and events.
- The channel marketer will articulate the business need for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement.
- This role requires a collaborative, team player who enjoys working in an entrepreneurial environment.
Responsibilities
- Design and execute a channel marketing strategy specific to Canadian channel partners in the VAR/SI, NSP and Distribution channel segments.
- Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
- Develop programs that highlight our competitive differentiation and premium positioning to drive preference and mindshare among thousands of downstream partners.
- Collaborate with channel partners to create joint, integrated marketing initiatives that drive measurable lead-generation and pipeline growth, effectively utilizing co-marketing and MDF (Marketing Development Funds).
- Invest Marketing Development Funds (MDF) across channel programs and campaigns in a way that serves the channel partners while helping Logitech achieve business objectives.
- Able to independently structure and manage workflow, budgets, and priorities within a fast-paced, global organization.
Requirements
- MarTech Proficiency: Hands-on experience with B2B marketing technology and analytics tools such as Marketo, SFDC (Salesforce), Conversica, Tableau, etc.
- Strong presentation skills, including the ability to create professional, compelling presentations, is required.
- If you feel you are the right candidate for the opportunity, we strongly recommend that you apply.
- Exceptional B2B channel marketing experience, with specific and proven expertise managing channel partners in North America.
- Proven track record of developing scalable marketing programs that successfully activate channel partners and yield measurable pipeline growth.
Compensation
- This position offers an annual salary of typically between $ 88K and $135K CAD dependent on location and experience.
Benefits
- We believe that good health means more than getting medical care when you need it.
Company info
- The Logitech for Business, Channel Marketing Manager, Canada is responsible for growing Logitech for Business solution revenue through our channel partners in the VAR/SI, NSP and Distribution ecosystem.
- This role is uniquely focused on empowering our partners to activate, enable, and scale growth across their massive ecosystems of long-tail partners, ultimately driving measurable revenue and customer acquisition for the Logitech for Business portfolio.
- As a key member of the North America B2B Marketing Team, the Channel Marketing Manager will be responsible for building a marketing strategy that serves the capabilities, constraints, and business objectives of this channel segment, then assisting in the execution of the programs and tactics that support that strategy.
- A successful Channel Marketing Manager will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary.
- The Channel Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization.
- Being a global company, we value our diversity and celebrate all our differences.
- Create and manage quarterly channel marketing joint business plans for focus partners as part of the Partner Connect Program, tying all marketing activities directly to measurable business outcomes.
Equal opportunity
- All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
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This listing is sourced directly from Logitech's careers page and normalized into a canonical job model.