Kapitus

Kapitus

Digital Marketing Manager

Remote - US

Sponsorship not specified$75k-$120kDetected 105 days ago
SEOSEMContent MarketingHubSpotSalesforceGoogle AnalyticsResearchCommunicationCollaborationProblem Solving

About the role

  • Attention: Kapitus is aware that individuals posing as recruiters may be communicating with job seekers about supposed positions with Kapitus.
  • Kapitus has received reports that the content and method of communication can vary, but messages may contain requests for payment (e.g., fees for equipment or training) and/or for sensitive financial information.
  • Kapitus will never ask a candidate for employment for payment or financial information during the initial application or interview process.

Responsibilities

  • Manage PPC campaigns across all search engines, and Retargeting and Video campaigns across all ad networks
  • Build online acquisition paths in collaboration with design and front end development team
  • Create, manage, and optimize SEM campaigns to maximize return on ad spend (ROAS)
  • Directly manage SEM keywords, segments, ads, landing pages
  • Collaborate with content team and lead SEO strategy and execution for all digital
  • Manage external agencies as needed
  • Optimize and manage bids and run multi-variate testing for acquisition paths
  • Track record of increasing online acquisitions through path design and campaign management
  • Experience in building target segments, optimizing landing pages and using A/B and multivariate testing processes
  • Ability to use AI tools or agents to support research, analysis, or reporting workflows

Requirements

  • 5-8 years of hands-on experience managing AdWords, Bing Ads, retargeting, Display,
  • 2+ years of experience supervising search marketing and design teams
  • Experience with ad networks including those for display, native, direct and programmatic buys
  • Hand-on experience with tools like SEM Rush, SpyFu, Google Analytics and Optimizely
  • Experience with marketing automation software like HubSpot and CRMs like Salesforce
  • Deep understanding of web data and ability to identify actionable insights from data
  • Deep knowledge of latest tools, processes and best practices for maximizing online acquisition

Compensation

  • Previous experience managing annual budgets upwards of $13MM
  • To support your long-term financial goals, the company provides a 25% match on your contributions, up to 6% of your annual salary.

Benefits

  • We offer pre-tax benefits on parking and commuter expenses to cover travel to and from work.
  • LifeBalance Program: Enhance your lifestyle with our LifeBalance membership, which offers discounts on outdoor activities, the arts, health, and fitness.
  • Additional benefits include:
  • Plum Benefits Discount Program: Access exclusive discounts on shows, travel, car rentals, and more, enriching your personal and family life.
  • Tuition Reimbursement: Pursue further education with up to $5,000 annually in tuition reimbursement, plus opportunities to attend relevant conferences and career development events.
  • Travel Reimbursement: We also offer travel reimbursement for all work-related travel, supporting your involvement in career and personal development activities.
  • Paid Time Off and Sick Time.

Company info

  • Kapitus fully covers the cost of basic short-term and long-term disability insurance, as well as vision insurance, ensuring our employees have comprehensive protection without any personal expense.
  • At Kapitus, our mission is to help small business owners grow their organizations by providing tailored, transparent, and ethical financing solutions.
  • We invest in every business owner's story and we are dedicated to building lasting relationships to champion their goals.
  • We promise to keep the best interests of our clients at the center of the financing process by operating with transparency, fairness, and integrity.
  • Consideration will be given to qualified remote candidates residing in states where Kapitus and/or one of its subsidiaries has an established physical presence.
  • Kapitus is one of the most reliable and respected names in small business financing.
  • As both a direct lender and a marketplace built with a trusted network of lending partners, we can provide small businesses with the financing they need when, and how it is needed.
  • We have spent our entire existence building a culture that makes us excited to come to work in the morning.
  • Our company is fast paced, teammates need to be self-directed and have an internal motivation to do the right thing, even when the right thing takes a lot of hard work.
  • We show our teammates our appreciation by offering great benefits, competitive pay and solid opportunity for growth.
  • What we are looking for:

This listing is sourced directly from Kapitus's careers page and normalized into a canonical job model.