Faraday Future

Faraday Future

Head of UES (User Ecosystem), Robotics

El Segundo, California, United States

Sponsorship not specified$225k-$270kDetected 15 days ago
Product ManagementProduct StrategySalesforceCRMPerformance MarketingSupply ChainRoboticsLeadershipAdaptability

About the role

  • The Head of UES (User Ecosystem), Robotics is the top commercial executive for FF's Robotics business, accountable for end-to-end user growth, sales revenue, channel strategy, and user lifecycle outcomes.
  • The UES Leader will architect the go-to-market model for FF Robotics products from launch through scale, integrating physical, digital, content, and community channels into a single, AI-native, user-centric commercial engine.

Responsibilities

  • Design and orchestrate an integrated GTM model spanning FF Par retail, direct sales, ecommerce, content commerce, MarCom sales, and community sales, ensuring each channel has a clear role, a clear economic model, and clear hand-offs.
  • Lead, hire, and develop a senior leadership team including the Head of User Acquisition, Sr. Directors of FF Par & Direct Sales, Ecommerce, Content Commerce, MarCom Sales, Community Sales, and the Head of User Operation.
  • Own the full user journey from awareness to advocacy for Robotics
  • partner with Product, AI, and Service teams to translate user insight into product roadmap, pricing, packaging, and service design.
  • Lead, hire, and develop a senior leadership team including the Head of User Acquisition, Sr.
  • Own the full user journey from awareness to advocacy for Robotics; partner with Product, AI, and Service teams to translate user insight into product roadmap, pricing, packaging, and service design.
  • Drive disciplined investment across paid media, retail footprint, content production, and community programs; protect contribution margin while scaling top-line growth.

Requirements

  • Proven experience scaling at least three of the following: retail / DTC, ecommerce, content commerce / livestreaming, performance marketing, community / private-domain sales.
  • Comfort operating in a fast-paced, ambiguity-heavy, founder-led technology company at the intersection of hardware, AI, and consumer.

Nice to have

  • Direct experience launching a 0-to-1 hardware or robotics product into consumer or prosumer markets.
  • Track record running both US and Greater China commercial motions, with bilingual (English / Mandarin) working capability.
  • Background bridging Web2 ecommerce, Web3 community models, and AI-native user experiences.
  • Prior exposure to publicly listed company governance and investor-facing communication.
  • Bachelor's degree required
  • MBA or equivalent advanced degree strongly preferred.

Compensation

  • ($225,000-$270,000 DOE), plus benefits and incentive plans
  • Define and own the multi-year UES strategy and annual operating plan for FF Robotics, with full accountability for revenue, contribution margin, user acquisition cost, and lifetime value targets.

Benefits

  • Perks + Benefits
  • Healthcare + dental + vision benefits (Free for you/discounted for family)

Company info

  • Faraday Future is a California-based technology company focused on the design, engineering, and development of intelligent, connected electric vehicles and related artificial intelligence-enabled technologies.
  • Founded in 2014, the Company's mission is to disrupt the automotive and technology industries by creating user-centric, technology-first experiences.
  • The Company aims to leverage the latest technologies and world's best talent to realize exciting new possibilities across all of these lines.
  • FF's Robotics business extends this vision into intelligent embodied AI, building a new generation of consumer and commercial robotics products that connect seamlessly with FF's broader AI mobility ecosystem.
  • FF is committed to redefining mobility through AI innovation.
  • Join us in shaping the future of intelligent transportation and technology by creating something new, something connected, and something with a true global impact.
  • The Company, together with its controlled subsidiaries, operates across multiple technology-driven areas, including AI electric vehicles, robotics, and its crypto business (AIXC), all under its upgraded Global EAI Industry Bridge Strategy, marking the beginning of a new chapter in AI mobility and Web3 integration.
  • Faraday Future's automotive business exemplifies its vision for luxury, innovation, and performance, while its FX strategy aims to introduce mass production models equipped with state-of-the-art luxury technology derived from the FF brand, targeted towards a broader market with middle-to-low price range offerings.
  • Reporting to senior executive leadership, this role owns the full UES P&L for Robotics and leads a multi-functional organization spanning user acquisition, FF Par and direct sales, ecommerce, content commerce, MarCom-driven sales, community sales, and user operations.

Equal opportunity

  • equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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