Furman University
Development Communications Coordinator
Main Campus, USA · Director · Part-time
Sponsorship not specifiedDetected 78 days ago
A/B TestingCanvaEmail MarketingContent MarketingStrategic CommunicationsSocial Media MarketingHRWordPressLeadershipCommunicationCollaboration
About the role
- The Development Communications Coordinator plays a key supporting role in executing strategic communications that inspire alumni, parents, and friends to engage with and give to Furman University.
- The ideal candidate is a collaborative and proactive communicator with a strong eye for detail, a clear understanding of channel-appropriate voice and tone, and a passion for engaging audiences through compelling and strategic content.
- Monthly email volume to various segments is typically 10 or more unique messages.
Responsibilities
- Mail, Email and Digital Campaign Support
- Assist with drafting, editing, and deploying mail, email and digital campaigns that support fundraising efforts, alumni engagement, and special initiatives (e.g., Homecoming, Day of Giving, bicentennial).
- Own creation and deployment of weekly Dins Digest email, including content selection and maintenance of distribution list.
- Partner with Advancement Services and Communications teams to segment audiences and personalize outreach.
- Maintain or exceed an average click-through rate of 3% across email campaigns and use A/B testing and segmentation for continuous improvement.
- Support the creation of written, visual, and multimedia content to be used across email, web, and social platforms that highlights donor impact, alumni success stories, and university initiatives.
- Maintain a consistent voice across platforms aligned with the Furman brand and Advancement messaging strategy.
- Execute social media posts to support the communications calendar, typically three or more posts weekly.
- Create and execute social media calendars that align with campaign goals, giving days, and event promotions.
Requirements
- Bachelor's degree and one year of experience in fundraising, marketing, design, and/or social media management.
- Demonstrated ability to be innovative and think creatively.
- Proficiency with social media platforms and basic analytics.
- If you have previously applied, make sure your information is current as you can transfer it to another application.
Nice to have
- Bachelor's degree and two or more years of experience in fundraising, marketing, design, and/or social media management.
- Outstanding verbal communication skills
- excellent writing, editing, and proofreading skills.
- Strong understanding of office management software tools and the ability to use those tools to promote departmental initiatives: Mail Chimp, Canva, WordPress, Almabase.
- Experience with Raiser's Edge or similar fundraising software.
- Ability to work effectively and to participate in cross-functional teams.
- Knowledge of AP style guidelines.
- Work Conditions:
Compensation
- Compensation Grade:
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This listing is sourced directly from Furman University's careers page and normalized into a canonical job model.