Grupo Mariposa
DTC Acquisition Manager
Seattle, WA, United States
Sponsorship not specifiedDetected 560 days ago
A/B TestingSEMGoogle AdsMeta AdsGoogle AnalyticsPerformance MarketingAffiliate MarketingCollaboration
About the role
- We have a team passionate about conquering the flavors of the world, respecting the local values of each brand while preserving their history, flavor, and tradition.
- This and much more is why we take pride in our work, our team, and above all, our brands.
- Your role is critical in growing our customer base through paid media, partnerships, SEM, affiliate marketing, and other digital marketing channels.
Nice to have
- 6 years of experience in DTC customer acquisition.
- Previous experience in the CPG coffee category is highly preferred
- experience with CPG functional foods or beverage brands will also be considered.
- Expertise in performance marketing, including Facebook Ads, Google Ads, and programmatic platforms.
- Hands-on experience managing and optimizing Google Merchant Center for product listings, ensuring integration with paid search campaigns to maximize visibility and conversions.
- Experience in affiliate marketing.
- Strong analytical skills and ability to translate data into actionable strategies.
- Excellent collaboration skills and experience working cross-functionally with omnichannel or multi-platform campaigns in a fast-paced environment.
Company info
- We are a company focused on the food industry in America.
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This listing is sourced directly from Grupo Mariposa's careers page and normalized into a canonical job model.